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Harley Davidson

March 18, 2014 8:38 AM

It's A Small (And Strange) World After All, Brands tagged “Harley Davidson”

How much control does a company really have over their brand? Never has this question in business been asked more than in the past decade. Technology, the Internet and social media have been a virtual can of worms for brands... Read more

By Mitch Joel

Utilities:


January 16, 2013 3:29 PM

The Permanent Brand tagged “Harley Davidson”

Have you ever read a book about branding? When you study the art of branding, any good book on the subject will - at some point early on - turn to the neologism of the word "branding" in terms of... Read more

By Mitch Joel


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