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George Costanza

January 23, 201411:40 AM

The Next Great Marketing Disruption tagged “George Costanza”

Last week was a weird week. I was in New York speaking at the National Retail Federation's Big Show in New York City. My closing keynote was to take place after former President of the United States, George W. Bush,... Read more

By Mitch Joel


January 2, 201411:26 PM

The George Costanza Approach To Getting Things Done tagged “George Costanza”

Do the opposite. Do you remember that Seinfeld episode when George Costanza decided to do everything the opposite of what he had done to date? Watch this: Do the opposite. I'm not telling you to do the opposite of everything... Read more

By Mitch Joel


September 10, 2011 8:16 PM

Employees That Spend Too Much Time Online Are Stealing tagged “George Costanza”

It's called, "Time Theft," and it's becoming a bigger and bigger issue. There have been all kinds of shenanigans by lazy employees throughout the history of business (currently, I have the image of George Costanza napping under his desk from... Read more

By Mitch Joel


February 19, 200811:03 PM

The Costanza Effect - New Thoughts On Old Marketing tagged “George Costanza”

It has to be one of the best episodes of Seinfeld ever (granted, I'd probably say that about every episode), but there is the one where our friend, George Costanza, gives up on (pretty much) everything and decides to do... Read more

By Mitch Joel


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