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From Mass To Grass

June 15, 200810:41 PM

SPOS #108 - Summertime Marketing tagged “From Mass To Grass”

Welcome to episode #108 of Six Pixels Of Separation - The Twist Image Podcast. A crazy week of travel into another crazy week of travel makes for a random rant about everything from why musicians and the music industry have... Read more

By Mitch Joel

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June 13, 200811:56 PM

There's Only One Way To Win At Social Media And Word Of Mouth Marketing tagged “From Mass To Grass”

I just spent two very different days with very different groups of people, talking about two very different topics, and they all require the same result for success. Yesterday, David Usher (CloudID) and I had a conversation in front of... Read more

By Mitch Joel


June 9, 2008 4:36 PM

SPOS #107 - Persuasion And Marketing With Douglas Rushkoff tagged “From Mass To Grass”

Welcome to episode #107 of Six Pixels Of Separation - The Twist Image Podcast. From the west coast to the east coast - I've been to British Columbia and back. But, this week I'm headed to Toronto for three excellent... Read more

By Mitch Joel

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June 8, 200811:35 PM

What A Week In Digital Marketing This Will Be tagged “From Mass To Grass”

If you're interested in augmenting your Marketing skills by integrating Digital Marketing into your mix, then the CMA - Canadian Marketing Association - is once again offering their E-Marketing course in Montreal. The course will be given in English, and... Read more

By Mitch Joel


May 24, 200811:36 AM

Word Of Mouth Marketing And Viral Video Ecstasy tagged “From Mass To Grass”

If you happen to be in Toronto on June 12th, 2008, you should make it a point to join me at the CMA - Canadian Marketing Association - Word of Mouth Marketing conference called, From Mass To Grass (full disclosure:... Read more

By Mitch Joel

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April 13, 200710:34 PM

One Red Paperclip Guy, Kyle MacDonald, Teaches Us What Marketing Is Really About tagged “From Mass To Grass”

It-s one day after the CMA — Canadian Marketing Association — From Mass To Grass — Word Of Mouth Marketing Conference and the presentation from One Red Paperclip guy, Kyle MacDonald, is still replaying itself in my mind's eye. It... Read more

By Mitch Joel


April 12, 200711:37 PM

Do Only One Percent Of The Community Create Word Of Mouth Marketing? tagged “From Mass To Grass”

Full disclosure: I was on the organizing committee for today's CMA – Canadian Marketing Association – From Mass To Grass – The Word Of Mouth Conference that took place in Toronto. I'm giving full disclosure, because I don't want you... Read more

By Mitch Joel


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