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Entries tagged with “
Foursquare
”September 2, 2011 3:52 PM
Getting The Social Customer To Buy tagged “Foursquare”
Shopping is a social act. We'd like to think that it's the perfect fit for Social Media. Is it? Between us friends, I've shifted and changed my presentations on Digital Marketing in the past few months. It has moved away... Read more
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August 12, 2011 9:43 PM
The Social Media Fatigue Myth tagged “Foursquare”
Are you getting tired of Social Media? A few years back, there was a slew of Blog posts, Podcasts and in-person conversations about Social Media fatigue. This was just before Twitter broke big. There was a feeling of, "yes, I'm... Read more
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July 1, 2011 9:13 PM
The Ultimate Question: Self-Interested Or Interesting? tagged “Foursquare”
Do you want to know if your content is working for you? There is a constant slew of articles, Blog posts, tweets and conversations (online and offline) about how to define success in Social Media. In the past few weeks... Read more
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June 25, 2011 7:13 AM
The One Thing You Should Pay Attention To tagged “Foursquare”
People hated Wired Magazine for saying that "the Web is dead." Think they were wrong? The article, The Web Is Dead. Long Live The Internet, was published in Wired Magazine in September 2010 and it caused a flurry of conversation... Read more
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April 16, 2011 1:44 PM
Six Links Worthy Of Your Attention #43 tagged “Foursquare”
Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, the author of Complete Web Monitoring and... Read more
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March 9, 201110:40 PM
The Ugly Truth About Business Models And The Advertising Scapegoat tagged “Foursquare”
Here's a thought: when you're developing your business, think about the revenue model as you're developing your product or service. It's one of the more fascinating phenomena of the new media world: we have these runaway successes with people clamoring... Read more
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February 2, 2011 9:55 PM
Your Digital Footprint Is Muddy tagged “Foursquare”
You may have the best of intentions, but pay close attention to the digital footprints that you leave behind. They can often be muddy. True story: someone recently reached out to me for favor. In all truth, this would benefit... Read more
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January 8, 2011 5:48 PM
The Question Of Quora tagged “Foursquare”
When someone asks, "what's the next Twitter?" more often than not, there is not a response. Over the past few years the answer has been, "Foursquare, Gowalla or Groupon" until recently. Over the past little while, a new online platform... Read more
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December 31, 2010 1:48 PM
A Market Of One tagged “Foursquare”
Just because you do something (or don't do something) is no indication of how the market actually is and reacts. You can sit here all day and lament at how bad Lady Gaga is, but you can't deny that not... Read more
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November 25, 2010 9:43 PM
Don't Suck tagged “Foursquare”
Are you worried about bad customer reviews online? Don't suck. Social Media won't save you if your products and services are sub-par. Don't suck. If all you're doing on Twitter is responding to customer complaints... Don't suck. If no one... Read more
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October 19, 201010:28 PM
Setec Astronomy tagged “Foursquare”
The chance of anybody who has not seen the 1992 movie, Sneakers, and caught the obscure reference to continue reading this Blog post beyond the title will be minimal... and I'm fine with that. "Setec Astronomy" is actually an anagram... Read more
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September 8, 2010 4:03 PM
TV Worth Checking Into tagged “Foursquare”
The power of the Internet is undeniable. When thinking about U.S. President Barack Obama's election in 2008, many people link that historic victory to the power of the Internet. Leveraging Social Media and many of the digital marketing tools at... Read more
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September 7, 201011:52 PM
The Era Of Trepidation tagged “Foursquare”
How often do you think about the future of Marketing? It's an interesting question to think about. To ponder. To speculate. In the past, I've made note that I do not consider myself a Futurist (as some have called me),... Read more
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August 4, 2010 8:25 AM
Blogging Still Matters... Now More Than Ever tagged “Foursquare”
Blogging is (still) one of the most powerful Marketing tools. Ever. Period. Hard stop. On November 28th, 2009, I had a Blog post titled, Start A Blog Today, that focused on an amazing video interview of Tom Peters (In Search... Read more
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July 26, 2010 4:36 PM
The Next Big Thing Online Could Well Be Anonymity tagged “Foursquare”
With more and more people adding more and more personal stuff about themselves online, it's fascinating to think that the next big thing in the online world could well be anonymity. While it's easy to take a contrarian view of... Read more
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July 23, 2010 1:55 PM
I'm A Creep tagged “Foursquare”
What is it about the human condition that makes us interested in the personal and public business of one another? People would like to have you believe that they have, indeed, evolved beyond the point of needing the public's attention.... Read more
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July 20, 201010:55 PM
The Myth Of Location tagged “Foursquare”
Why hasn't Foursquare and other location-aware platforms taken off? Let's not dismiss the amazing growth that online platforms like Foursquare have had, but they certainly do not have the mass adoption trajectory or passionate users like Twitter, Facebook and YouTube.... Read more
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May 23, 2010 8:25 PM
Media Hacks Audio Podcast #29 Is Now Live tagged “Foursquare”
Episode #203 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. This is also episode #29 of Media Hacks. All of us Media Hacks readily agreed that we had... Read more
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May 23, 2010 8:02 PM
SPOS #203 - Media Hacks #29 tagged “Foursquare”
Welcome to episode #203 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #29 of Media Hacks. All of us Media Hacks readily agreed that we had been away from these conversations for too long,... Read more
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May 18, 2010 9:02 PM
The Last Mile Of Marketing: Listening At The Point Of Need tagged “Foursquare”
There is still a strong (and growing) argument for the power of search, online social networks and how they beat traditional advertising to the sale. In the past few months, I've been devouring business books on branding and traditional advertising.... Read more
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