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Four Screens

May 27, 201411:48 PM

The Most Impressive Trends In Digital Media tagged “Four Screens”

If there is one deck of slide that marketers should be paying attention to, it is this one. Marketing nerds (like me), wait for Mary Meeker to deliver her annual Internet trends report. The Kleiner Perkins Caufield Byers venture capitalist... Read more

By Mitch Joel

Utilities:


May 22, 2013 8:54 AM

Welcome To The One Screen World tagged “Four Screens”

Channel surfing got weird. There was this episode of All-Star Celebrity Apprentice this season that revolved around each team's ability to create a television ad for the consumer electronics company, LG. It wasn't really about a particular model of television... Read more

By Mitch Joel


January 10, 2013 9:32 PM

The One Screen World - Take Two tagged “Four Screens”

How many screen are there? You've heard of the three screens? The four screens? The companion screen? The three screens are: television, computer and mobile. The fourth screen became the tablet (it's debatable). The companion screen is whatever other screen... Read more

By Mitch Joel


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