Search Results
Entries tagged with “

Email Pitch

January 30, 2013 5:35 PM

The End Of Permission tagged “Email Pitch”

Thankfully, Seth Godin is alive and well, otherwise, he'd be rolling over in his grave. In 1999, Godin wrote the seminal marketing business book, Permission Marketing. In short, don't assume that your consumers want your marketing pap, get their permission... Read more

By Mitch Joel


July 31, 201211:58 PM

The Art Of Fake Familiarity tagged “Email Pitch”

Pitches are getting worse. I recently got an email pitch from a public relations specialist that read something like this: "Hey Mitch, I work with Lame Corp. I'm a big fan of your blog and your newspaper articles. I know... Read more

By Mitch Joel


September 23, 200811:17 AM

How To Get Media Attention In One Easy Step (And It's Free) tagged “Email Pitch”

Knowing who to reach out to in the media is becoming an increasingly more complex task. Journalists working at mass media publications are inundated with press releases, emails and phone calls (on top of unreasonable editorial deadlines) from both professional... Read more

By Mitch Joel


1