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Digital Publishing

July 11, 201310:31 PM

Are We At The Beginning Or The End Of Publishing? tagged “Digital Publishing”

What would you make out of a question like that? Regardless, that was the exact question that Alistair Croll (co-author of Lean Analytics, BitCurrent, Year One Labs and one of my weekly link buddies) asked of Hugh McGuire (PressBooks, LibriVox,... Read more

By Mitch Joel


April 24, 201311:25 AM

Maybe You Should Quit New Media tagged “Digital Publishing”

If you think it's dumb, don't do it. Not many marketing professionals are willing to do that. Recently, I saw a quote from a famed author who said: "I'd rather stick pins in my eyes than tweet." Personally, I'd rather... Read more

By Mitch Joel


October 1, 201010:15 PM

The Web Has Failed Advertising tagged “Digital Publishing”

Think about this: the Web has failed advertising. Hasn't it? This was the question Marketing Magazine asked yesterday following an Advertising Week session titled, Digital Publishing in the Age of Engagement, that took place on Wednesday in New York City. The... Read more

By Mitch Joel


December 8, 200810:12 PM

Hot Off The Presses: Less Is Not More tagged “Digital Publishing”

Publishing newspapers with fewer pages and moving from daily to less frequently is not going to save that industry. Record labels thinking that they're going to save themselves by releasing fewer CDs every year are kidding themselves as well. They... Read more

By Mitch Joel


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