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Digital Marketer

June 12, 2014 8:44 PM

These Two Data Points Demonstrate What's So Wrong With Marketing Today tagged “Digital Marketer”

You will have to read this twice. It's that incomprehensible. There was an article published today in Marketing Charts titled, Few Digital Marketers Feel That Digital Has Delivered As A Branding Vehicle. I was so depressed after the reading the... Read more

By Mitch Joel

Utilities:


April 30, 2014 9:48 PM

It's All About The Experience tagged “Digital Marketer”

We often forget that it's all about the experience. So, here's one for the user experience team. You can be as strategic, creative and smart as you want, but if the experience doesn't live and breathe, everything else falls flat.... Read more

By Mitch Joel

Utilities:


December 2, 2010 8:31 PM

The Digital Marketer's Master Library tagged “Digital Marketer”

What business books should you read if you are looking to up your game in the digital marketing channels or if you're just about to enter the fray? I'm often asked this question, but the answer is not so cut... Read more

By Mitch Joel


September 9, 2010 9:09 PM

The 10 Core Values Of A Winning Personal Brand tagged “Digital Marketer”

What attributes do you need to have a winning personal brand? It's very flattering when people tell me that they admire the personal brand that I have developed over the years. The truth is that the term "personal brand" makes... Read more

By Mitch Joel


May 4, 2010 9:50 PM

Four Ways To Get More Value From Digital Marketing tagged “Digital Marketer”

If we've learned one thing about publishing and the Internet, it's that you can't always catch many of the great reads out there. Here's a fascinating article/report from McKinsey Quarterly titled, Four ways to get more value from digital marketing,... Read more

By Mitch Joel


July 14, 2009 9:38 PM

Where The Marketing Budgets Are Going tagged “Digital Marketer”

"Traditional Marketing Budgets Lose to Interactive." That was the title of the news item from MediaPost's Research Brief today. "According to Forrester Research, reported by Richard H. Levey at Directmag.com, 60% of marketers surveyed will increase their interactive marketing budgets... Read more

By Mitch Joel


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