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Digital Commerce

January 4, 2017 2:54 PM

Smart Brands Will Create Their Own Digital Products And Services tagged “Digital Commerce”

Marketing is so much more than advertising. One of the bigger ideas (and evolutions) in marketing that I covered in my second business book, CTRL ALT Delete (which was published in 2013), was the idea of utilitarianism marketing. The fact... Read more

By Mitch Joel

Utilities:


November 30, 2016 4:20 PM

The Mobile Commerce Chicken And Egg Conundrum tagged “Digital Commerce”

This was a big week for shopping. Unless you have been living under a rock in North America, we had both Black Friday and Cyber Monday take place this past week. Beyond the riot police and YouTube filming of customer... Read more

By Mitch Joel

Utilities:


August 13, 2013 1:44 PM

The Shape-Shifting Reality Of Shopping tagged “Digital Commerce”

Welcome to the one screen world of shopping. One of the five major movements that have changed brands forever (that corporations are doing little-to-nothing about) that are defined in my second business book, CTRL ALT Delete, is the notion of... Read more

By Mitch Joel


February 9, 2012 6:39 PM

Endless Aisles tagged “Digital Commerce”

What has your shopping experiences been like lately? I was recently in New York City giving a presentation at the National Retail Federation's Big Show 2012 event. I was part of the Shop.org First Look series and talked about the massive... Read more

By Mitch Joel


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