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Digital Agency

July 31, 201311:26 AM

What Publicis Omnicom Is Screaming At Our Industry tagged “Digital Agency”

Digital is everything. That is the conversation that every marketing, advertising and communications agency needs to be having... today. The newsfeeds are filled with opinions, perspective and half-truths about the mega-merger of Omnicom and Publicis. Whether you're looking to their... Read more

By Mitch Joel


February 7, 2013 9:20 PM

Where Digital Creative Is Different tagged “Digital Agency”

It was an interesting question. Recently, a marketing professional with a major brand asked me this question: "typically, we brief the digital marketing team after we have a concept from our advertising agency, is that the wrong way to go... Read more

By Mitch Joel


October 11, 2012 2:53 PM

Where To Put The Blame tagged “Digital Agency”

Blame the agency. A friend who owns a marketing agency once half-jokingly said to me that an agency is used in two capacities: Good capacity: when we do everything great and have a huge win. In this capacity, the Chief... Read more

By Mitch Joel


February 13, 2012 3:11 PM

The Modern Marketing Agency tagged “Digital Agency”

Give credit where credit is due. If I was the publisher of Advertising Age and/or AdWeek, I would be paying very close attention to the quality of content that the folks over at DigiDay have been producing in the past... Read more

By Mitch Joel


January 18, 2010 9:31 PM

Social Media Gurus - That Old Chestnut tagged “Digital Agency”

Who should own Social Media? It's starting to feel like we're constantly trotting out the same old dead horse to beat (it's a nasty saying, but it's true). Countless Blog posts (here. there and everywhere) have spent years detailing, dissecting... Read more

By Mitch Joel


September 12, 200811:27 PM

How Big Is The Digital Marketing Pie? tagged “Digital Agency”

Digital Marketing may not be booming (it's close to it though) and the future is healthy. eMarketer had a news item yesterday titled, How Much Marketing Is Digital? It was tied into a report I Blogged about here: The Agency... Read more

By Mitch Joel


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