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Data

August 8, 2016 8:18 AM

Are The Olympics Cuttings Edge For Marketing Or Cutting Marketers Out? tagged “Data”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is... Read more

By Mitch Joel

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July 15, 2016 3:15 PM

Two Critical Points About The Future tagged “Data”

Recently I heard two quote about the future that really put things into perspective. This week, Startup Festival was taking place in Montreal. I had the pleasure of interviewing Tobi Lutke (Founder and CEO of the $3+ billion company, Shopify),... Read more

By Mitch Joel

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June 22, 201611:33 PM

Algorhythms For Marketing Transformation tagged “Data”

The real world teaches you real lessons. I've been on the road working, nurturing, tweaking and developing a brand new presentation that I've titled, Algorhythm - The Pulse of Creativity, Data And The Future of Brands. Here's how I have been... Read more

By Mitch Joel

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June 14, 201611:24 PM

The Art Of Marketing tagged “Data”

What an amazing day we had at The Art of Marketing in Toronto today. Well over three years ago, I begun telling the story of a famed YouTuber that few (outside of her growing audience) had ever heard of. Her... Read more

By Mitch Joel

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May 28, 2016 6:08 AM

Six Links Worthy Of Your Attention #310 tagged “Data”

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel

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April 29, 2016 7:57 AM

Humans First. Technology Second. tagged “Data”

It seems simple enough. Let's put each other first, before the technology. What is simple is not often what we - as humans - do. Think about it this way: what is the first thing that you touch right after... Read more

By Mitch Joel

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April 8, 201611:46 PM

Poets And Plumbers And The Future Of Advertising tagged “Data”

It seems like advertising is facing its Judgement Day. Advertising is not going anywhere, but like every industry, disruption comes... and it comes fast. Many thought that the ad business became disrupted as social media's popularity was rising. It turns... Read more

By Mitch Joel

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April 7, 201611:40 PM

Your Live Brand Is Alive tagged “Data”

How live is your brand? About one year, I published an article titled, Your Streaming Live Brand. As smartphones got smarter and mobile data speeds made streaming as seamless as texting, it became apparent that brands are going to quickly need... Read more

By Mitch Joel

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April 6, 201611:37 PM

The New(ish) Trend Of Publishing Within Publishing tagged “Data”

Build your own or leverage someone else's audience? Let's not diminish the power of blogging. Still, something bigger is brewing. About a year ago,there was news that Business Insider was going to start a brand new publication called, Insider. What made... Read more

By Mitch Joel

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April 5, 201611:08 PM

Love Your Brand tagged “Data”

Let's not forget about brands. Let's not forget about our messaging. Let's not forget about how a brand connects to a market. When you think about your brand, do you really (and truly) understand the importance of the creativity behind... Read more

By Mitch Joel

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March 31, 201611:26 PM

Mobile Breaks Search... And Your Brand tagged “Data”

Mobile could well be the last true computing platform. Not smartphones, but mobile. The ability to be connected (with high speed and consistency) anywhere and everywhere. This is nothing new. This is not an original thought. It was an original... Read more

By Mitch Joel

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March 29, 2016 7:35 AM

The Magic Space Of Digital Marketing Today tagged “Data”

Does the term "digital marketing" make any sense, at this point? It's the "digital" part that gets everyone so irritated. The rational thought is: "what advertising isn't digital?" That's fair ball. The "digital" part may be more useless and nebulous... Read more

By Mitch Joel

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March 22, 201611:25 PM

The Digital Economy's Privacy Problem tagged “Data”

What do these Internet-based businesses know about us? Digital channels are both inherently social (we can share, connect and create content) and personal (they offer us free email and messaging services, or the ability to purchase products that we may... Read more

By Mitch Joel

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March 17, 201611:31 PM

The State Of Marketing And The Missed Opportunities tagged “Data”

How many brands are really marketing themselves properly these days? If there is one gripe about the current state of advertising, it would be this: with all that has evolved in the past two decades - from new platforms to... Read more

By Mitch Joel

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December 17, 201511:50 PM

If This Is True, Brands Need To Rethink Everything tagged “Data”

What can't a brand measure in this day and age? Well, they can measure everything. With beacons and in-store technology they can - literally - know how many people are in a store, how they move through it, how many... Read more

By Mitch Joel

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November 9, 2015 8:20 AM

More Than Half Of Every Dollar Spent Online Goes To Amazon And Google tagged “Data”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is... Read more

By Mitch Joel

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November 6, 2015 7:17 PM

What's Next?... Now, There Is An Answer tagged “Data”

"What's next?" Do you hate that question? My knee-jerk reaction used to be, "are you really even doing 'what's now' to be able to ask 'what's next'?" It was a standard response, but it did help recalibrate the conversation for... Read more

By Mitch Joel

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November 5, 201511:26 PM

Being Against Programmatic tagged “Data”

For the record: don't be against programmatic. Programmatic is scary business for the marketing industry, but it's here and it deserves to be here. Human beings used to be great at helping brands strategize and plan where to spend their... Read more

By Mitch Joel

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November 4, 201511:14 PM

The Advertising Agency As Scapegoat tagged “Data”

Stuff rolls downhill. That's a fact. In the past few months there's been an anti-agency storm brewing. It's not fair (says the guy who runs an agency). The biggest drum that has been banged came in the form of an... Read more

By Mitch Joel

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September 17, 201511:46 PM

Just Say "No" To Content tagged “Data”

Learn how to say "no" when it comes to your content. We live in a "content is everywhere" world. This was great news for the people attending Content Marketing World and HubSpot's Inbound events last week in Cleveland and Boston (they... Read more

By Mitch Joel

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