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Customer Centric

September 14, 2012 2:56 PM

Loyalty Is Not Just About The Data tagged “Customer Centric”

Are the right people in the room when you talk about building loyalty? After speaking at the 2012 Colloquy Loyalty Summit in Rancho Palos Verdes, California yesterday (the Terranea Resort is one of the beautiful places I have ever spoken),... Read more

By Mitch Joel


October 15, 2011 9:57 AM

The Harsh Realities Of The Real-Time Web For Marketers tagged “Customer Centric”

In four words: we are not prepared. The past few months have probably been all about planning for the next year (and, for some, even beyond this coming year). We look at product launches, holiday seasons, brand requirements, sales goals... Read more

By Mitch Joel


September 25, 2010 6:10 PM

Social Media Can Change The Corporate Culture tagged “Customer Centric”

Most corporate cultures are what they are. Some have been around for decades. Others have had the same corporate culture for a century (or longer). Change is never easy, but change does happen. There's this old trucker saying that goes:... Read more

By Mitch Joel


March 8, 200810:54 AM

4Q Will Do For Web Research What Google Analytics Does For Website Measurement tagged “Customer Centric”

Full disclosure: iPerceptions is a client of Twist Image and I sit on their Advisory Council. That being said, I was pretty much in the dark on this project. iPerceptions teamed up with Six Pixels of Separation's favourite web analytics... Read more

By Mitch Joel


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