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Culture

March 18, 2014 8:38 AM

It's A Small (And Strange) World After All, Brands tagged “Culture”

How much control does a company really have over their brand? Never has this question in business been asked more than in the past decade. Technology, the Internet and social media have been a virtual can of worms for brands... Read more

By Mitch Joel


September 7, 2013 8:36 AM

For The Love Of Words tagged “Culture”

There are people who are true magicians. Not parlor tricks. Not those who try to fool others. Individuals who have ideas and can create stories out of thin air. Very compelling stories. While they walk among us, they work alone,... Read more

By Mitch Joel


September 6, 201310:18 PM

Some Of The Best (Non-Marketing) E-Newsletters To Make You A Better Business Leader tagged “Culture”

Where do you find the things that inspire you? It should come as no surprise that content about marketing and smart marketers is one of the best places to get inspired about better ways to do your marketing. It's not... Read more

By Mitch Joel


June 8, 2012 4:01 PM

5 New Books That Every Marketer Must Read (That Aren't About Marketing) tagged “Culture”

Looking for something good to read this weekend? If you happen to be lucky enough to have some free time (who does?) and you're looking for something interesting to read, something that will help you get ahead at your job... Read more

By Mitch Joel


June 5, 2012 7:44 PM

Is Social Media Too Good To Be True? tagged “Culture”

Has the Internet turned into a wasteland of hollow ideas and groupthink? Is it possible that in a day and age where any one individual can have an idea and publish it in text, images, audio and video for the... Read more

By Mitch Joel


May 8, 201210:24 AM

This Is Being Recorded... By You tagged “Culture”

The art of self-tracking. It was one thing to know where I was going. It was a totally different experience to know how far I had been, how much further I needed to go, what my expected time of arrival... Read more

By Mitch Joel


February 22, 2012 9:32 PM

Fear And Loathing In Advertising tagged “Culture”

What a long, strange trip it's been. There are many who think that advertising as we have known it to date is going to rapidly change in our new media world. There are days when I feel this way (and... Read more

By Mitch Joel


February 10, 2012 9:48 PM

Get Lost On YouTube tagged “Culture”

It's one of my favorite past-times and guilty pleasures. After all of the work is done and the house is quiet, instead of sitting back and letting the television waft over me, I go and get lost on YouTube. I... Read more

By Mitch Joel


January 28, 2012 8:16 AM

Don't Let Your Brand Be Creepy tagged “Culture”

It's important to remember that being transparent is not the same as divulging personal information. We have never seen a moment like this on our history. Look at the combined audience of platforms like Blogging, Podcasting, Twitter, YouTube, Facebook and... Read more

By Mitch Joel


November 8, 201112:10 PM

A Life Without Technology tagged “Culture”

There's no doubt that technology brings with it some scary things. The scariest of them all is of the uncertainty. Human beings are creatures of habit and any introduction of anything new typically raises an eyebrow (at least) or pitchforks... Read more

By Mitch Joel


November 1, 2011 6:36 PM

Your Media Is Controlled By A Handful Of Companies (Yes, Even The Internet) tagged “Culture”

What happened to The Long Tail? What happens in a world after Here Comes Everybody? Apparently, not much. We had a dream. The dream was that the Internet and the many digital channels and platforms that have poured out of... Read more

By Mitch Joel


October 27, 201110:20 PM

Unlimited Capacity tagged “Culture”

What do you need to turn your ideas and thoughts into a reality? Painting is hard. First, you need the money to buy all of the materials (canvas, brushes, paints, easel, etc...), then you need years of practice to understand... Read more

By Mitch Joel


October 11, 2011 9:32 AM

On Weirdoes, The Long Tail, Seth Godin And You tagged “Culture”

Here Comes The Weirdoes On Page 16 of the business book, We Are All Weird, by one of the world's foremost authorities on business, marketing and leadership, Seth Godin (best-selling author of Purple Cow, Linchpin, The Dip and countless others),... Read more

By Mitch Joel


September 22, 201111:34 PM

9 Glorious Truths About Creating Great Content tagged “Culture”

Marketers don't like to make mistakes. People don't like to make mistakes. Content has become a core ingredient in the Marketer's recipe for success. The challenge is that creating great content is like creating art: it's not a perfect science... Read more

By Mitch Joel


July 26, 2011 9:43 AM

The Me Media tagged “Culture”

What makes the New Media interesting? For some, it's the many new voices who can now find an audience. Whether it's a Blog, Podcast or Twitter feed, the New Media is less about the consumption of content and aimed much... Read more

By Mitch Joel


May 10, 2011 7:41 AM

What It Takes tagged “Culture”

Have you ever thought of what it takes to make something really happen? It could be an advertising campaign, it could be a successful Blog, it could be meeting more interesting people on Twitter or Facebook and it could even... Read more

By Mitch Joel


April 26, 2011 9:58 PM

How To Hire A Marketing Agency tagged “Culture”

The process of hiring  a Marketing agency feels old... and somewhat broken. What used to be an experience about finding a true, valuable partner (someone who will sit there with the brand managers in the darkest of nights trying to... Read more

By Mitch Joel


April 22, 2011 8:32 PM

6 Documentaries To Get Your Creative Marketing Juices Flowing tagged “Culture”

Creative inspiration can come from anywhere. For the past long while, my most creative inspiration has come from watching documentaries. There are six, in particular, that really stick out in my mind, and here they are in alphabetical order... -... Read more

By Mitch Joel


January 20, 2011 4:14 PM

Embrace The Design Thinking Mentality tagged “Culture”

How do you truly push ideas to the right space? How do you truly re-invent the industry you serve? It's easy to get analytical. It's easy to look at the raw data. It's also (somewhat) easy to look at how... Read more

By Mitch Joel


October 26, 2010 8:00 PM

From The Industrial Age To The Networked Age tagged “Culture”

You must read Macrowikinomics. There is a new best-selling business book, both physical and virtual, titled Macrowikinomics - Rebooting Business and the World (Portfolio). Written by Don Tapscott and Anthony D. Williams, the book (a follow-up to the massively successful... Read more

By Mitch Joel


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