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November 24, 2016 6:24 AM

Creativity Is Alive And Well tagged “Csr”

Don't worry, the robots and artificial intelligence-driven creatives will have a hard time doing this. The rock band OK Go make some of the most astonishing and creative music videos. In fact, I'd argue that they are much more than... Read more

By Mitch Joel

Utilities:


October 31, 2008 9:55 PM

Marketing Needs To Shift From Trick To Treat tagged “Csr”

Most people distrust Marketers. Most people feel that advertising's sole purpose is to trick them. If there's one thing that Marketers can change this Halloween, it should be to move Marketing from "trick" to "treat". Advertising has a bad reputation,... Read more

By Mitch Joel


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