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Corporate Communication

October 23, 2012 5:29 AM

The Lance Armstrong Effect tagged “Corporate Communication”

Much has been said about Lance Armstrong lately. Not much has been said by Lance Armstrong, himself. It used to be easy to lay low, even if you were a celebrity. But, in the world of the real-time Web, mobile... Read more

By Mitch Joel


August 9, 201211:20 PM

Marketing Is Dead tagged “Corporate Communication”

It's a great blog headline that will get a lot of attention, right? The Harvard Business Review had a blog post today titled, Marketing Is Dead, written by Bill Lee. Beyond the irony that Lee used a traditional marketing tactic... Read more

By Mitch Joel


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