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Copywriting

August 9, 201211:20 PM

Marketing Is Dead tagged “Copywriting”

It's a great blog headline that will get a lot of attention, right? The Harvard Business Review had a blog post today titled, Marketing Is Dead, written by Bill Lee. Beyond the irony that Lee used a traditional marketing tactic... Read more

By Mitch Joel


July 7, 2008 4:17 PM

Google Is Doing WHAT? tagged “Copywriting”

That was the title of the first article featured in Computerworld Magazine's email blast I got this morning (yes, in a RSS world I still subscribe to several e-newsletters). I immediately clicked on the link that led to a very... Read more

By Mitch Joel


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