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Entries tagged with “
Conversation
”June 19, 2012 1:30 PM
This Disease Called Blogging tagged “Conversation”
Why do you blog? Why should you blog? One of my most favorite people is Gini Dietrich from Arment Dietrich and the always fun to read blog, Spin Sucks. Today, she published a blog titled, Responding (Or Not) to Blog... Read more
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March 6, 2012 1:35 PM
Turn Off, Tune Out, Drop In tagged “Conversation”
Is your head buried in your lap? After attending the TED 2012 conference in Long Beach, California last week, I could not help but think about how pervasive technology and media is in our lives. Surprisingly, I have not been... Read more
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January 31, 201210:56 AM
A Pinteresting Story tagged “Conversation”
That Facebook IPO... With rumors swirling of Facebook's pending IPO (and the billions at play that go along with it), it does seem like the most opportune time for the online social networking behemoth to go public. With over 800... Read more
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December 28, 2011 2:37 PM
Two Great Questions tagged “Conversation”
Whether you're about to interview someone for a job or heading out to a networking dinner... Here are two questions about business that will either take someone completely off guard or engage you - head on - in a deep... Read more
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December 8, 201110:20 PM
The Best Response tagged “Conversation”
It's getting harder and harder to respond back to everyone. I often send out tweets, Blog comments or Facebook messages thanking people for leaving comments on this Blog, retweeting my tweets or linking to me (and my content) in one... Read more
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November 11, 201111:10 AM
Your Name Matters tagged “Conversation”
Here's a truth: I never follow anyone on Twitter whose username is the name of a company. You may already know that I am a Twitter Snob (more on that here: The Trouble With Twitter - Confessions Of A Twitter... Read more
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October 11, 2011 8:34 PM
The "I Like You" Myth tagged “Conversation”
What does Social Media really mean to brands? Brands will talk about listening. Brands will talk about using Social Media as an additional channel for their customer service. Brands will tell you that Social Media is all about a conversation.... Read more
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August 28, 2011 7:27 AM
Why Are More And More Marketers Paying For Blog Posts And Tweets? tagged “Conversation”
Simply put: because it's working. As usual, eMarketer comes out with some new data that will - more than likely - rattle some cages (mine included!). From the news item, How Valuable Are Social Media Sponsorships?, published yesterday: "In Q2... Read more
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April 8, 2011 3:37 PM
Social Commerce And The New Consumer tagged “Conversation”
The consumer of today looks nothing like the consumer of yesterday. It's not just Social Media. It's everything from smartphones and iPads to connectivity and connections. These evolutions of technology, media and the general digitization of information is forcing brands... Read more
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March 3, 2011 4:32 PM
The Liberation Of Comments And The New Storytelling tagged “Conversation”
People leaving comments on a Blog has changed. If it hasn't changed all that much, it's going to. The primary reason that people leave a comment on a Blog is to add their perspective. It's a huge value add to... Read more
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January 13, 201110:08 PM
The Power Of Comments tagged “Conversation”
It's not easy to create a platform that truly engenders comments. That's true whether we're talking about a Blog, Podcast, Twitter feed or Facebook page. Getting people interested in what you're about is one thing. Getting those people to share... Read more
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December 18, 2010 1:16 PM
The One Thing About Social Media That Most People Don't Think About tagged “Conversation”
How much do you enjoy walking in on the middle of a movie? Right. Figured as much. Well, welcome to Social Media. Yesterday, someone recommended that I connect to a specific individual on Twitter. Their exact comment was, "this person... Read more
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August 23, 2010 9:03 AM
The End Of Conversation In Social Media tagged “Conversation”
One of the main tenets of Social Media was the reality that brands could join a conversation (to quote my good friend, Joseph Jaffe), but by the looks of things there aren't really any conversations happening at all. It's not... Read more
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August 16, 2010 9:37 PM
Ghost Blogging And Last Rites tagged “Conversation”
If there's one debate that never gets tired, it's the one about Ghost Blogging. We've come to this strange intersection with Social Media where companies want to Blog, but they feel like their CEO (or others within the company) would... Read more
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August 11, 2010 9:52 AM
Brands Are Terrible At Twitter (Brands Are Terrific At Twitter) tagged “Conversation”
If only 16% of all brand tweets on Twitter are conversational, would you say that brands are totally screwing it up? BizReport just published a news item titled, Only 16% of brand Tweets are conversational. If you only read the... Read more
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August 5, 2010 7:13 AM
An Open (And Closed) Case For Business In A Digital World tagged “Conversation”
Can a business culture be both open and closed? WikiLeaks scared everybody last week. How is it possible that one individual can become a whistleblower by uploading thousands of documents to a website that anyone can have access to, and... Read more
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July 6, 201011:19 PM
It Is What It Is And It Does What It Does tagged “Conversation”
Social Media (or any other form of Marketing and Communications) won't save a bad product, brand or service. This may seem like an obvious statement out of the gates, but it is something that many brand managers don't really wrap... Read more
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June 26, 2010 1:03 PM
Check This Out tagged “Conversation”
Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? Yesterday, I had lunch with Alistair Croll (BitCurrent, Rednod, GigaOM, Human 2.0, the author of Complete Web Monitoring... Read more
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June 24, 2010 9:18 PM
The Media Disruption Within tagged “Conversation”
One media channel always accuses another media channel when either popularity or advertising within the channel begins to wane. Before pointing fingers at others, it may be better to look at what is happening within. Shel Holtz (famed communications expert... Read more
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June 16, 2010 2:37 PM
You Have To Have Thin Skin tagged “Conversation”
You know the saying, "you have to have thick skin," don't you? Is that true? Must we all have thick skin? When Blogging first became popular, it was not uncommon for many of the leading Blogs and Bloggers to be... Read more
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