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Content Distribution

June 14, 201611:24 PM

The Art Of Marketing tagged “Content Distribution”

What an amazing day we had at The Art of Marketing in Toronto today. Well over three years ago, I begun telling the story of a famed YouTuber that few (outside of her growing audience) had ever heard of. Her... Read more

By Mitch Joel

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May 19, 201611:43 PM

Facebook Made The Right Move. Regardless Of What Marketers Think. tagged “Content Distribution”

Brands will have to leave Facebook.  This was the general sentiment not all that long ago. For the longest time, Facebook was encouraging brands to build Pages, chase likes and engage with consumers on their platform. Brands could not resist,... Read more

By Mitch Joel

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May 18, 2016 7:11 AM

Our Narrowing World View Is Not Facebook's Fault tagged “Content Distribution”

Don't blame Facebook for the type of content that we see. There was a lot of conversation this week about what Facebook does (and does not do) to control the content that we see. Facebook was accused of suppressing conservative... Read more

By Mitch Joel

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December 9, 201511:37 PM

The Changing State Of Blogs tagged “Content Distribution”

Are blogs dead? Why is this question being debated so much lately? Earlier today, Social Media Examiner's Michael Stelzner invited Mark W. Schaefer (author of  The Content Code, Social Media Explained, etc...) and I on to his podcast to discuss... Read more

By Mitch Joel

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December 3, 201511:17 PM

Lessons In Starting Over tagged “Content Distribution”

"If you had to start a blog today, what would you do?"... Would you do it? I can't imagine the degree of complexity and much more competitive nature of trying to start a blog today. I started blogging back in... Read more

By Mitch Joel

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October 14, 2015 7:51 AM

The End Of Blogging? tagged “Content Distribution”

Yesterday, I posted the following on Facebook's new Notes platform (btw, feel free to follow me on Facebook... you will see where this is going)... It's time for bloggers to take a deep breath, look in the mirror and admit that... Read more

By Mitch Joel

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October 13, 2015 8:42 PM

You Have Reached The End Of This Blog tagged “Content Distribution”

...or, have you? (function(d, s, id) { var js, fjs = d.getElementsByTagName(s)[0]; if (d.getElementById(id)) return; js = d.createElement(s); js.id = id; js.src = "//connect.facebook.net/en_US/sdk.js#xfbml=1&version=v2.3"; fjs.parentNode.insertBefore(js, fjs);}(document, 'script', 'facebook-jssdk'));Posted by Mitch Joel on Tuesday, October 13, 2015 What do you think?... Read more

By Mitch Joel

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September 24, 201511:53 PM

To Understand Content, You Have To Understand Publishing. BuzzFeed Is Pushing The Limits... tagged “Content Distribution”

Three Billion Content Views Per Month. Mobile, social and ideal production facilities. Publishing and understanding how content now flows from a media company down to the consumer is fascinating to watch. Jonah Peretti has had a front-row seat. As the... Read more

By Mitch Joel

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December 23, 201410:27 PM

Content Marketing Is Dead (But There's Always This)... tagged “Content Distribution”

Content Marketing is dead. Right? That didn't take long. I've been reading this notion of "too much content and not enough value" a lot lately. It usually starts with the premise that consumers simply can't keep up with the pace... Read more

By Mitch Joel

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October 17, 2014 5:43 PM

Content Is Not King tagged “Content Distribution”

It's a pretty bold statement, isn't it? Are we making the wrong assumptions about content? What works? What doesn't work? What makes something go viral? Do you think that BuzzFeed knows the answers to these questions, better than anyone else?... Read more

By Mitch Joel

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August 26, 201411:36 PM

A Twitch In Time tagged “Content Distribution”

Admit it, you had no idea what Twitch was until Amazon bought it for one billion dollars, right? And suddenly, I'm watching two guys do something in Minecraft, and I have no idea what they're doing because they're speaking Norwegian... Read more

By Mitch Joel

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April 9, 2014 4:31 PM

Some Questions About Your Questionable Content tagged “Content Distribution”

Marketers, we have a problem... Do you know how long an effective Facebook post should be? If I told you forty characters, what would your reaction be? A tweet should be 100 characters (even though Twitter affords you 140 of... Read more

By Mitch Joel


January 15, 201411:39 PM

Reboot: Marketing With Inc. Magazine tagged “Content Distribution”

WARNING: Self-promotional blog post ahead... I am excited to announce that starting tomorrow, I will be a regular contributor to Inc. Magazine with the launch of my twice-monthly column, Reboot: Marketing. The column will focus on how technology and marketing... Read more

By Mitch Joel

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January 1, 201411:36 PM

(Almost) No One Is Seeing Your Content tagged “Content Distribution”

Certainly, this is not the most optimistic headline you are going to read on January 1st, 2014. We used to tell ourselves a very powerful narrative about how the cream always rises to the top, and the struggle that most... Read more

By Mitch Joel


December 10, 201311:51 PM

The Porous Web tagged “Content Distribution”

Are we close to the end of owned media? When we think of a solid marketing mix (from a promotional perspective), there is no doubt that brands need to now find balance in a world where paid media (buying ads)... Read more

By Mitch Joel


November 6, 201311:12 PM

It's Never Too Late To Start A Blog tagged “Content Distribution”

Well, of course someone who loves to blog is going to say that it's never too late to start a blog. I was asked to give a presentation this past week in London for the London Bloggers Meet-up (many thanks... Read more

By Mitch Joel


October 3, 201312:29 PM

Why Popular Science Killed Their Comments And The Huffington Post Should Too tagged “Content Distribution”

If the comments following this post or any others were gone, how much of a difference would that make? Last week, Popular Science shut off the comments on their website. In an article titled, Why We're Shutting Off Our Comments,... Read more

By Mitch Joel


September 30, 2010 7:35 AM

The Future Of Blogging Might Surprise You tagged “Content Distribution”

As social media evolves, it's normal that the channels and platforms evolve, too. Some continue to grow in popularity, while others dwindle. One thing is for certain: The Internet is not a fad. This new media is not going away.... Read more

By Mitch Joel


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