Search Results
Entries tagged with “

Content

November 14, 2014 4:19 PM

Media Redefined tagged “Content”

When you think of someone who understand the state of media, who do you think of? One of the most interesting media characters I follow is Jason Hirschhorn. I've been subscribing to his e-newsletter (yes, I still enjoy getting these fascinating... Read more

By Mitch Joel

Utilities:


November 6, 201411:40 PM

How To Blog In 2014 tagged “Content”

I still love to blog... how about you? It's amazing to me how I often I get asked about blogging and the merits of publishing longer, text-based, content on a regular basis. There are still tons of blog posts being... Read more

By Mitch Joel

Utilities:


October 17, 2014 5:43 PM

Content Is Not King tagged “Content”

It's a pretty bold statement, isn't it? Are we making the wrong assumptions about content? What works? What doesn't work? What makes something go viral? Do you think that BuzzFeed knows the answers to these questions, better than anyone else?... Read more

By Mitch Joel

Utilities:


October 9, 201411:27 PM

What Disney Can (Still) Teach You About Getting The Best Out Of People tagged “Content”

Disney is the most wonderful place on earth, right? Or, is it Google's office? Maybe Facebook's new campus? To this day, when we think of corporate culture, it's hard not to think of Disney. The stories of how Walt Disney... Read more

By Mitch Joel

Utilities:


October 3, 2014 4:06 PM

Focus And Attention Will Kill Your Fear tagged “Content”

A lot of what we do in marketing is fear based. We don't change things because we're scared that they won't deliver the same results. We do this even when those older strategies are simply a game of diminishing returns.... Read more

By Mitch Joel

Utilities:


October 1, 201411:05 PM

Was Eleven Years Of Relentless Blogging Worth It? tagged “Content”

It was eleven years ago today... Actually, that's a bit of a lie. I started blogging eleven years ago yesterday. It wasn't every day (at first), but quickly - over time - the pace picked up. It was less about... Read more

By Mitch Joel

Utilities:


September 16, 201411:42 PM

How To Make Your Content Move. Think Like Jerry Seinfeld. tagged “Content”

After you watch the video at the end of the post, you will think differently about your content. Promise. Have you had a chance to check out Jerry Seinfeld's wildly successful online series called, Comedians In Cars Getting Coffee? It's... Read more

By Mitch Joel

Utilities:


September 9, 2014 8:52 PM

Be An Advocate For Your Consumer tagged “Content”

Who doesn't want their brand to be more likeable? Ultimately, we are in service of other people. This makes a lot of marketing skeptics shake their collective heads in disbelief, but it is true. It is how I feel. I... Read more

By Mitch Joel

Utilities:


September 1, 2014 9:16 AM

The Imperative Of Hope tagged “Content”

How are you feeling these days? Facebook is a fascinating social experiment. Post Robin Williams, I feel a steady stream of people dealing with anxiety and depression coming forward to tell their story. As stigmatized as this may still be... Read more

By Mitch Joel

Utilities:


August 27, 201411:45 PM

Breaking Through To The YouTube Culture tagged “Content”

Brands are struggling to understand YouTube. It's a mystery to most brands why some videos work and other don't. There are videos that breakthrough and achieve viral success (the kind of action that then gets picked up and amplified by... Read more

By Mitch Joel

Utilities:


August 26, 201411:36 PM

A Twitch In Time tagged “Content”

Admit it, you had no idea what Twitch was until Amazon bought it for one billion dollars, right? And suddenly, I'm watching two guys do something in Minecraft, and I have no idea what they're doing because they're speaking Norwegian... Read more

By Mitch Joel

Utilities:


August 14, 2014 9:38 PM

A Simple Way To Get Great At Writing tagged “Content”

Do you want to make more money? It's the ultimate question, isn't it? If a brand or an individual are trying to figure out a way to extract money from another individual, one of the easiest ways to make that... Read more

By Mitch Joel

Utilities:


August 11, 2014 9:26 AM

Have You Been Hacked?, Google Helps You Unsubscribe, New iPhone Coming, Native Advertising And More... tagged “Content”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is... Read more

By Mitch Joel

Utilities:


August 8, 2014 5:20 PM

Content As Advertising tagged “Content”

So, are you sick of the term Native Advertising? Back in February 2013, I penned an article for Harvard Business Review titled, We Need a Better Definition of "Native Advertising". In short, it felt like native advertising is just simply... Read more

By Mitch Joel

Utilities:


August 7, 201411:52 PM

Herding Comments In The Digital Wind tagged “Content”

The ability to understand the community and engage in the discourse is hitting an all time low (and high) at the same time. Here's a truth: I truly miss the power of the community in social media. It's not that... Read more

By Mitch Joel

Utilities:


August 5, 201411:49 PM

Want Great Content? Get Better At Conducting Interviews tagged “Content”

You see a lot of content. I see a lot of content. Here's a real scenario: an author comes out with a new business book and they do the rounds online. Sadly, what we're all subjected to, is the same... Read more

By Mitch Joel

Utilities:


July 8, 2014 8:14 AM

How To Be Inspired At Work tagged “Content”

It's 7 am. I'm sitting in a coffee shop right around the corner from my office. It's easy to read between the lines. It's easy to think that someone is a workaholic. It's easy to make assumptions (must be single,... Read more

By Mitch Joel

Utilities:


July 1, 2014 8:06 AM

Facebook On The Brain tagged “Content”

Facebook is messing with your mind, people... what's wrong with you? (say that with an accent like an old dude from the sixties). There is this very real, very public outcry against Facebook (again). It's just another issue in a... Read more

By Mitch Joel

Utilities:


June 26, 201411:40 PM

Decide Now: Pageviews Or Real Depth tagged “Content”

It's hard to get both. Pageviews, clicks, shares... that is the common currency of online marketing these days. Don't kid yourself. When brands talk about engaging consumers on social media, they're not really talking about any depth of engagement or... Read more

By Mitch Joel

Utilities:


June 3, 201410:31 AM

Is Your Work Your Hobby? tagged “Content”

I tried to take electric bass lessons. It didn't last long. I know so many people who attempt to start playing an instrument once they have an established career, kids, some sense of security, and it never takes. You don't... Read more

By Mitch Joel

Utilities: