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Consumer Needs

March 18, 2014 8:38 AM

It's A Small (And Strange) World After All, Brands tagged “Consumer Needs”

How much control does a company really have over their brand? Never has this question in business been asked more than in the past decade. Technology, the Internet and social media have been a virtual can of worms for brands... Read more

By Mitch Joel

Utilities:


March 13, 201210:57 AM

Rise Of The Indie Brand tagged “Consumer Needs”

The art of marketing is a fascinating beast. Last week, I had the pleasure of delivering the opening keynote address at The Art of Marketing in Toronto. With over 1500 business professionals in attendance, I shared the stage with people... Read more

By Mitch Joel


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