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Connected Devices

April 8, 2014 7:58 PM

TED And The Art of Loyalty tagged “Connected Devices”

People don't like to admit just how addicted they are to their smartphones. I won't be the first to blog about how many people are quite sensual with their devices. Don't laugh. Think about the way you caress, touch, and... Read more

By Mitch Joel

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February 6, 201411:43 PM

What Is The Point Of A Website In 2014? tagged “Connected Devices”

It's not all about what the mobile experience will be about. The one screen world. It's a concept often written about in these posts and it's an ideology that was created to force brands to start thinking about true customer-centricity... Read more

By Mitch Joel


January 17, 2014 8:01 PM

What A Three Billion Dollar Company Looks Like tagged “Connected Devices”

Who is Tony Fadell? He has had many successes. Prior to January 14th, 2003 most people knew Fadell as the person that Apple called in 2001 to help design a MP3 player that would work with their iTunes platform, because... Read more

By Mitch Joel

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December 10, 201311:51 PM

The Porous Web tagged “Connected Devices”

Are we close to the end of owned media? When we think of a solid marketing mix (from a promotional perspective), there is no doubt that brands need to now find balance in a world where paid media (buying ads)... Read more

By Mitch Joel


October 30, 2013 7:20 AM

What Keeps The Chief Marketing Officer Awake At Night? - Part 3 tagged “Connected Devices”

Is Gartner right about Chief Marketing Officers spending more on IT than the Chief Information Officer in the coming years? A very senior Chief Marketing Officer at one of the largest telecommunications companies in North America leaned over my shoulder... Read more

By Mitch Joel


October 9, 2013 7:25 PM

When Things Get Weird tagged “Connected Devices”

You know the moment... when things get weird? Technology is about to get even more interesting. As more and more appliances and devices get connected, coupled with wearable technology making some serious headway, it's bound to get as weird as... Read more

By Mitch Joel

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May 22, 2013 8:54 AM

Welcome To The One Screen World tagged “Connected Devices”

Channel surfing got weird. There was this episode of All-Star Celebrity Apprentice this season that revolved around each team's ability to create a television ad for the consumer electronics company, LG. It wasn't really about a particular model of television... Read more

By Mitch Joel


June 30, 2012 1:57 PM

T-Commerce And The Rise Of Tablet Shopping tagged “Connected Devices”

Does it matter which device a consumer uses to connect with a brand? Think about this question another way: does the rise of the tablet make for a different shopping experience when compared to the desktop or mobile Web? Touch,... Read more

By Mitch Joel


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