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Connected Consumer

April 15, 201411:57 PM

Google's Third Wave Of Innovation tagged “Connected Consumer”

Is it normal that a search engine is buying up all of the robotics and drone companies? If you're in the marketing profession, you have to be scratching your head at the moves that Google has made over the past... Read more

By Mitch Joel

Utilities:


November 6, 2013 3:08 PM

What Facebook Knows About Innovation (That Every Brand Should Pay Attention To) tagged “Connected Consumer”

Blogs posts, articles and books have been written about Facebook and their ability to grow. When people think about the company and their state of innovation, they will often align them with a myriad of Silicon Valley types. They'll look... Read more

By Mitch Joel


June 27, 2013 8:56 AM

The Depressing State Of Social Media Marketing tagged “Connected Consumer”

How do you think brands are doing when it comes to social media marketing? My friend, Chris Brogan (co-author with Julien Smith of Trust Agents and The Impact Equation), laments the state of social media marketing in one of his... Read more

By Mitch Joel


January 9, 2013 8:54 PM

Maybe Nobody Knows Nothing tagged “Connected Consumer”

Consumers are fundamentally ahead of brands when it comes to technology and social media. You may have heard this line before. I use this line in my presentations, in articles and in past blog posts. It is the battlecry by... Read more

By Mitch Joel


February 25, 2011 8:44 PM

When Mobile Eats The Internet's Lunch tagged “Connected Consumer”

As mobile becomes more important to the overall Marketing mix, will it wind up diverting funds away from the Web? Marketing is changing. Fast. Faster than most expected and faster than most organizations can keep up. The adoption of mobile... Read more

By Mitch Joel


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