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Communication

August 31, 201611:47 PM

A Strong Foundation For B2B Marketing tagged “Communication”

Here's a line that often gets me into trouble... I do not believe that there is a huge difference anymore, when it comes to marketing. B2B and B2C used to be very different and complex beasts. While the complexity has... Read more

By Mitch Joel

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August 9, 201611:37 PM

Journalism Is Not Content Marketing tagged “Communication”

I'm a rare breed. I started off my professional career as a journalist. The truth is, that I still don't have the courage to call myself a journalist. Why? I was interviewing rock stars and writing record views back in... Read more

By Mitch Joel

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June 19, 2016 7:45 AM

Invisible Influence With Jonah Berger - This Week's Six Pixels Podcast tagged “Communication”

Episode #519 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. Nothing makes me happier than when people that I deeply admire and respect come out with a new book.... Read more

By Mitch Joel

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June 19, 2016 6:27 AM

SPOS #519 - Invisible Influence With Jonah Berger tagged “Communication”

Welcome to episode #519 of Six Pixels Of Separation - The Mirum Podcast. Nothing makes me happier than when people that I deeply admire and respect come out with a new book. I don't know about you, but I love... Read more

By Mitch Joel

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June 15, 201611:51 PM

Strong Lessons On How To Present Ideas tagged “Communication”

Newsflash: you don't have to be a great speaker to get an idea to spread. We live in fascinating times. Ideas. Powerful ideas are being spread at a frenetic pace. You can blame smartphones. You can blame YouTube. You can... Read more

By Mitch Joel

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April 27, 2016 3:38 PM

6 Business Books That Are Coming (That You Better Get) tagged “Communication”

There is a whole new batch of business books that are coming out in the next few months. My book reading pace has slowed. Dramatically. Not because of Netflix (but, let's be honest, have you seen the latest seasons of... Read more

By Mitch Joel

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April 22, 201611:51 PM

TED's Secret To Great Public Speaking tagged “Communication”

Give your speech, change the world. That is the name of a great book on how to give presentations that matter by Dr. Nick Morgan (you can hear Nick and I discuss his thinking in an older episode of Six... Read more

By Mitch Joel

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April 13, 201611:24 PM

Working At Mirum In Canada tagged “Communication”

Mirum in Canada is hiring. It's been a year, as they say. We've had some major changes within our company over the past short while. Two years ago our agency, Twist Image (which started in 2000), was acquired by WPP... Read more

By Mitch Joel

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June 11, 201511:18 PM

Stop Being A Digital Immigrant tagged “Communication”

This is the fundamental challenge of most brands today. They are not born digital (as Don Tapscott would say). Yes, digital transformation is a reality for all businesses. It's something that is deeply affecting the small, medium and large businesses.... Read more

By Mitch Joel

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May 6, 2015 6:26 AM

Marketing Twitter tagged “Communication”

Life can be strange.  It's hard to imagine a brand not seeing Twitter as an opportunity to share and connect with customers and potential customers. It's near-impossible to find any semblance of a marketing campaign that hasn't attached itself to... Read more

By Mitch Joel

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April 9, 201511:51 PM

Is The Publish Button Evil? tagged “Communication”

The ability to publish content was once one of the most valuable forces in the world. "The pen is mightier than the sword." There is no doubt that you are familiar with this quote. Do you believe it? Facebook is an... Read more

By Mitch Joel

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March 24, 2015 8:11 AM

Email. You're Doing It Wrong. tagged “Communication”

I suck at email. I think. It's a form of technology and communication that fascinates me. Fundamentally, email hasn't changed that much since it was first invented. Most of us still struggle with how we sort, file and keep conversations... Read more

By Mitch Joel

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March 6, 2015 6:02 PM

As Digital Infects Nature tagged “Communication”

What will the future hold for our physical spaces? That - in particular - is one of the biggest questions that businesses will to ask. We have seen digital completely re-invent how we operate our businesses on the backend. We... Read more

By Mitch Joel

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December 10, 201411:22 PM

The Instagram That You Hardly Know tagged “Communication”

There are a lot of people sharing pictures on Instagram. It's a trap to think that Instagram is an amazing marketing channel, simply because there are a lot of people on it taking photos and sharing photos. There are many... Read more

By Mitch Joel

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October 1, 201411:05 PM

Was Eleven Years Of Relentless Blogging Worth It? tagged “Communication”

It was eleven years ago today... Actually, that's a bit of a lie. I started blogging eleven years ago yesterday. It wasn't every day (at first), but quickly - over time - the pace picked up. It was less about... Read more

By Mitch Joel

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August 14, 2014 9:38 PM

A Simple Way To Get Great At Writing tagged “Communication”

Do you want to make more money? It's the ultimate question, isn't it? If a brand or an individual are trying to figure out a way to extract money from another individual, one of the easiest ways to make that... Read more

By Mitch Joel

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May 15, 201411:38 PM

Adding Value In Unexpected Places tagged “Communication”

What a nightmare. I had to get my tires changed. Here's a first world problem for you: I hate sitting around at the car dealership all day waiting for my vehicle. My trick? I call, ask how long it will... Read more

By Mitch Joel

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May 13, 2014 3:57 PM

Bring Back The Corporate Blog tagged “Communication”

Blogs don't have a chance against Twitter, YouTube and Instagram. Don't blame blogs for this, but let's be honest: if given the opportunity the vast majority of consumers would rather read a quick 140 character tweet, watch a video or... Read more

By Mitch Joel

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March 6, 201410:07 PM

Where Is The User Manual? tagged “Communication”

How does that coffee machine work? I'm not a big coffee drinker. Too much caffeine does not play well with my biology. I'm anxious enough. A heavy does of it, and I'm spinning like a top, I get a headache... Read more

By Mitch Joel

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January 2, 201411:26 PM

The George Costanza Approach To Getting Things Done tagged “Communication”

Do the opposite. Do you remember that Seinfeld episode when George Costanza decided to do everything the opposite of what he had done to date? Watch this: Do the opposite. I'm not telling you to do the opposite of everything... Read more

By Mitch Joel


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