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Club Penguin

June 29, 200910:30 PM

Giving Something A Fighting Chance tagged “Club Penguin”

Blogging is dead. Twitter is dead. MySpace is dead. Podcasting is dead. Dead is dead. Let's trot out the "fill-in-the-blank is dead" horse and beat it one last time, shall we? Whether we're dumping MySpace for Facebook, Twitter for FriendFeed,... Read more

By Mitch Joel


October 17, 2008 2:37 PM

Third Life For Virtual Worlds tagged “Club Penguin”

When was the last time you thought about the online virtual world, Second Life? Most of our attention shifted out of Second Life over to Twitter and FriendFeed. It turns out virtual worlds are not dead. According to this news... Read more

By Mitch Joel


January 29, 200810:44 PM

Second Life - Here's Who Is To Blame... tagged “Club Penguin”

Have you been watching the Second Life and Virtual World backlash lately? I find it all a little funny. You have Disney scooping up Club Penguin for lots of millions, newly-formed agencies cutting major Brand gigs and deals with some... Read more

By Mitch Joel


December 31, 200711:19 AM

The Webkinz Effect And The Second Wave Of Virtual Worlds tagged “Club Penguin”

If you have kids, odds are you know about Webkinz. It is a stuffed animal that you buy at retail, it comes with a nametag and code that you claim online at the Webkinz website. Once the "pet" is registered... Read more

By Mitch Joel


October 10, 200710:19 PM

Virtual Worlds Get Some Real World Marketing Push tagged “Club Penguin”

I don't like the slagging of Second Life and Virtual Worlds. I know the concept of Virtual Worlds (and why anybody would take part in them) might seem a little "out there" for the common Marketer, but we need to... Read more

By Mitch Joel


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