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Cloud Computing

March 21, 201711:25 PM

Do Your Consumers Care About Your Digital Marketing? (Really, Really Care) tagged “Cloud Computing”

This week marks the annual pilgrimage to Social Media Marketing World in San Diego. Personally, I have been attending this event for many years. I've had the pleasure or speaking, presenting, mentoring, teaching and even networking there. For some, it's... Read more

By Mitch Joel

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March 15, 2017 2:42 PM

The Hard Things About The Hard Thing Called "Digital Transformation" tagged “Cloud Computing”

You can't throw a marketing professional down a flight of stairs without the words "digital transformation!" tumbling out of their mouth. There is no doubt that digital transformation affects everyone in business today. Small, medium and large businesses are being... Read more

By Mitch Joel

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March 8, 2017 3:10 PM

Embrace The Shift Away From Stuff - Strategy Magazine Column tagged “Cloud Computing”

Audio streams trump everything when it comes to music. That may seem obvious, but one could argue that it is both sudden and scary to see just how quickly consumer behaviour has changed. Nielsen recently released data on the rise... Read more

By Mitch Joel

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January 20, 2017 3:56 PM

The Pride And Prejudice Of Shopify tagged “Cloud Computing”

This is a true story... Many, many years ago a dear friend, mentor and local community leader asked if I would be interested in meeting someone he liked and knew for years. This young man was recently out of college... Read more

By Mitch Joel

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August 26, 201411:36 PM

A Twitch In Time tagged “Cloud Computing”

Admit it, you had no idea what Twitch was until Amazon bought it for one billion dollars, right? And suddenly, I'm watching two guys do something in Minecraft, and I have no idea what they're doing because they're speaking Norwegian... Read more

By Mitch Joel

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January 16, 2014 9:10 AM

Change Your Marketing. Change Your Brain. tagged “Cloud Computing”

Don't stop advertising. Don't stop marketing. Let's agree to stop the madness. Do a quick search online for the "death of marketing and advertising," and you will be shocked at the level of discourse out there. It has become so... Read more

By Mitch Joel

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January 8, 201411:56 PM

Did Google Just Kill Email? tagged “Cloud Computing”

Don't know someone's email address? No need to fret, Google is here. Confused? Don't be. Let's go back in time to a blog post titled, Is Google+ About To Make Facebook Frown?, from January 2012: "Google has the power (and... Read more

By Mitch Joel


October 30, 2013 7:20 AM

What Keeps The Chief Marketing Officer Awake At Night? - Part 3 tagged “Cloud Computing”

Is Gartner right about Chief Marketing Officers spending more on IT than the Chief Information Officer in the coming years? A very senior Chief Marketing Officer at one of the largest telecommunications companies in North America leaned over my shoulder... Read more

By Mitch Joel


November 8, 2012 9:53 AM

Marketing Must Adapt To The New Reader tagged “Cloud Computing”

It's strange to say this, but we're reading more than ever. We may not be reading Hemingway... but then again, we may be. Years ago, Hugh McGuire showed me how he was reading War And Peace on his iPod Touch.... Read more

By Mitch Joel


September 29, 2012 3:49 PM

Just Another Screen tagged “Cloud Computing”

Is TV becoming just another screen? In my next book, CTRL ALT DEL (out in May 2013), there is an entire chapter titled, The One Screen World. In it, I make the argument that the only screen that matters is... Read more

By Mitch Joel


February 14, 201210:36 AM

How Cloud Computing Changes Everything tagged “Cloud Computing”

There's been a lot of talk about "the cloud" when it comes to technology and IT in the past few years. It's a revolution as big as the advent of the microprocessor and just as relevant as the desktop computer.... Read more

By Mitch Joel


November 23, 2011 7:35 PM

The Mobile Imperative tagged “Cloud Computing”

There's a sad truth about mobile, but I don't want to hear it. Smartphones are becoming more and more popular and the same can be said about the meteoric rise of the tablet (with the iPad as the clear leader),... Read more

By Mitch Joel


November 19, 201112:09 PM

Six Links Worthy Of Your Attention #74 tagged “Cloud Computing”

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, the author of Complete Web Monitoring and... Read more

By Mitch Joel


August 9, 201110:45 AM

Cloud Computing And The Streaming Of Everything Will Change Media Forever tagged “Cloud Computing”

We're getting much closer to the world of dumb clients... and that's a smart thing. Five years ago, the conversation about live video streaming was always relegated to a conversation about "the pipe" (the technology and the ability to deliver... Read more

By Mitch Joel


May 22, 2010 2:44 PM

Moving Closer To The Cloud tagged “Cloud Computing”

Why do we have to deal with computer crashes anymore? Why do we still have to deal with data being lost or corrupted? In getting uncomfortable, I'm beginning to realize that as great as technology is, we not only need... Read more

By Mitch Joel


August 29, 200811:57 PM

Be Amazed tagged “Cloud Computing”

Every time you try an application or even get online be amazed that it works at all. Think back to how the Internet actually started and you might laugh at the fact that you accessed it from the phone line... Read more

By Mitch Joel


May 16, 200811:52 PM

Cloud Computing And The Nervous Marketer tagged “Cloud Computing”

There is some great weekend reading all about how our data is moving on up to the "cloud" (the Internet). We're freeing data from one or multiple physical locations and moving everything we have on to the information superhighway. Before... Read more

By Mitch Joel


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