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Clickthrough Rate

October 5, 2012 8:31 AM

The Truth Behind Branding In The Digital Media Age tagged “Clickthrough Rate”

The digital publishers want more from the big brands. If you have been following any of the coverage from Advertising Week, this seems to be the main (and continuous) cry from the digital media sector. There's a feeling that as... Read more

By Mitch Joel


May 6, 2009 8:19 PM

The Power Behind Your Website Name, Vanity URLS And Generic Domain Names tagged “Clickthrough Rate”

What's in a name? When the dot com boom happened in the early nineties it was nothing short of a virtual land-grab as companies and individuals gobbled up all of the domain names they could. This multi-million dollar industry (it... Read more

By Mitch Joel


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