Search Results
Entries tagged with “

Case Study

November 4, 201411:27 PM

How Your Brand Should Tell A Beautiful Story tagged “Case Study”

Before you do anything, please watch this: It's almost perfect, isn't it? I don't even own that much clothing from Patagonia. But, after watching this twenty-plus minute video on YouTube, that will change. So, it's a video with only 300,000... Read more

By Mitch Joel

Utilities:


December 27, 2011 7:47 PM

The Five Business Books That Shaped 2011 tagged “Case Study”

Read. Read. Read. Blog posts are great. So are Twitter, online newspapers and magazines and the occasional Podcast, but if you really want to deep-dive into a topic and spend more than a grazing moment with it, you have to... Read more

By Mitch Joel


September 20, 2011 6:38 PM

The Value (And Waste) Of Twitter tagged “Case Study”

I often feel like I suck at Twitter. Besides the fact that I'm not all that comfortable with the public back and forth of platitudes, handshaking and baby kissing that I feel diminishes the authentic tweets from brewing to the... Read more

By Mitch Joel


February 20, 2010 7:18 PM

Proving Social Media Works tagged “Case Study”

The only way to get Marketers to really embrace and engage with Social Media is to prove to them that it works. About a year ago, famed Marketing professor, Ken Wong, spoke at a private dinner event. During his talk,... Read more

By Mitch Joel


December 7, 200911:11 PM

Social Media Snake Oil And The Elusive ROI tagged “Case Study”

Most companies and brands won't have any level of satisfaction from Social Media Marketing unless we - as the collective practitioners - can communicate and demonstrate a high level of ROI and value. Most modern marketing agencies have to come... Read more

By Mitch Joel


August 25, 2009 9:38 PM

An Expert With No Experience tagged “Case Study”

What constitutes an expert? One of the major conversations that still takes place online revolves around the question, "who is an expert?" Big business is looking for a reason to engage in these many online channels, they just don't want... Read more

By Mitch Joel


1