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Buying Advertising

April 28, 2009 6:36 AM

A New Way To Buy Advertising tagged “Buying Advertising”

What if everything we knew about buying and selling advertising was about to change? Charlene Li is the co-author of the groundbreaking best-selling business book, Groundswell, with Josh Bernoff. The former Forrester Research executive (she now runs her own consulting... Read more

By Mitch Joel


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