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Brand. Media Channel

May 5, 2011 5:23 PM

Stories Die When There Is No Experience With It tagged “Brand. Media Channel”

Transmedia is all the rage these days. So too is Digital Storytelling. The idea seems both plausible and realistic: extend your brand into as many different media channels and platforms that the public can bear. Don't pound one message down... Read more

By Mitch Joel


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