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Big Data

September 12, 2014 5:17 PM

History Predicted It... We're All Cyberpunks Now tagged “Big Data”

How much of you is technology... how much of you is human? No idea how this came across my radar, but - like you - I often find myself (late at night) deep down in the YouTube rabbit hole. There... Read more

By Mitch Joel

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September 11, 201411:34 PM

Native Advertising Is Everybody's Problem tagged “Big Data”

Have you jumped on board the native advertising train yet? There are few words more buzzworthy these days than "native advertising" (that's a lie... "big data" is probably worse). Yesterday morning, I moderated a panel discussion at Content Marketing World... Read more

By Mitch Joel

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June 10, 201411:19 PM

Taking Matters Into Your Own Hands... And The End Of Sucky Service tagged “Big Data”

Is it just me or does it bother you to no end when the wait staff doesn't write down your order in a restaurant? Let's flip that question: if you have even been on the service side of the restaurant... Read more

By Mitch Joel

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May 29, 201410:44 AM

Can Products And Services Be More Social Than Humans? tagged “Big Data”

Can technology make marketers suck less? One could argue that social media - for all of its wonders - has created a new breed of marketer. A hybrid. Ones that aren't solely focused on the creative in the ads, but... Read more

By Mitch Joel

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May 1, 201410:00 AM

Exciting News About Twist Image... And The Future tagged “Big Data”

When Twist Image first started in 2000, there was a vision. We wanted to create a marketing agency that was reflective of the modern times. Our desire was - and has always been - to work with big brands, solving... Read more

By Mitch Joel

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April 1, 201411:27 PM

The Speed Of Brands And Other Stuff tagged “Big Data”

What do you make of this whole high frequency trading scandal? Personally, I am not surprised. At every turn, we're seeing more and more businesses using speed (in almost unimaginable ways) to make more money. This past week, 60 Minutes... Read more

By Mitch Joel


March 29, 2014 9:39 AM

Six Links Worthy Of Your Attention #197 tagged “Big Data”

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel


January 21, 201412:54 PM

What's Bigger Than Big Data? tagged “Big Data”

How's your big data business strategy coming along? I jokingly tell colleagues in the marketing world, that you can't throw a professional marketer down a flight of stairs these days without the words "big data" tumbling out of their pockets.... Read more

By Mitch Joel

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November 14, 201310:34 PM

Reboot Your Business: How To Ride The 5 Disruption Waves That Will Sink Your Competition tagged “Big Data”

That's some title, isn't it? On Tuesday, November 26th (at 3 pm eastern), Danny Iny from Firepole Marketing is going to be hosting a webinar that will dive deep into the core concepts of my latest book, CTRL ALT Delete,... Read more

By Mitch Joel


November 2, 2013 9:04 AM

Six Links Worthy Of Your Attention #176 tagged “Big Data”

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel


September 25, 201311:20 PM

What Keeps The Chief Marketing Officer Awake At Night? - Part 2 tagged “Big Data”

The Chief Marketing Officer must better understand how information is created, stored, shared and capitalized upon. There is a strange default position that most businesspeople (mostly marketers) take when they don't understand why something is happening in the business world.... Read more

By Mitch Joel


September 9, 2013 6:08 PM

What Keeps The Chief Marketing Officer Awake At Night? - Part 1 tagged “Big Data”

There is no doubt that the current role of the Chief Marketing Officer is fundamentally changing. What was once considered to be one of the most interesting and creative positions within the corporate environment, has now become one of the... Read more

By Mitch Joel


July 3, 2013 2:02 PM

The Problem With Big Data (It's Not Me, It's You) tagged “Big Data”

Big data. There, I said it. For the past little while, I have watched - in astonishment - the amount of times a senior marketing professional (both from the agency and brand side) have spouted off about the opportunity of... Read more

By Mitch Joel


July 2, 2013 5:00 PM

An Advertising Tide Probably Won't Raise All Of The Boats tagged “Big Data”

There has been a lot of talk online about the end of advertising lately. Whether it's a new book on social media, some pundit pushing for social business or someone who is very excited that Instagram now affords their consumers... Read more

By Mitch Joel


June 13, 2013 9:47 AM

The New Face Of Content Marketing tagged “Big Data”

How much content is too much content when it comes to a brand? It's a slippery slope for most brands when it comes to their engines of content creation. We live in a day and age when the term, "content... Read more

By Mitch Joel


May 18, 201310:17 AM

Six Links Worthy Of Your Attention #152 tagged “Big Data”

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete... Read more

By Mitch Joel

Utilities:


May 9, 201311:32 AM

Two Terms Marketers Need for Today's Media Landscape tagged “Big Data”

We thought that the Internet would bring with it a whole wave of new media disruption. We were unprepared for just how massive the disruption has been. You needn't look any farther than this one staggering statistic to understand the... Read more

By Mitch Joel


April 25, 2013 3:59 PM

Marketers, Let Your Egos Go tagged “Big Data”

What if your ideas didn't matter? For senior marketers, it is a very humbling thought. What if your ideas, your thoughts and even your experience as a trained marketing professional didn't amount to a hill of beans in terms of... Read more

By Mitch Joel


April 15, 201312:28 PM

The Problem With Allowing Consumers To Opt Out tagged “Big Data”

You have a right to opt out of anything and everything. As a marketing professional, there is nothing I hate more than receiving any form of communication (email, Web experience, social media, mobile, whatever) and not see an obvious place... Read more

By Mitch Joel


March 15, 201311:06 AM

The Marketing Agency Of The Future tagged “Big Data”

Is there a future for the advertising agency as we have known it to date? In recent months, there has been a slew of articles about advertising agencies and their future/fate in a world that is so dramatically changing when... Read more

By Mitch Joel


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