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Bazaarvoice

April 22, 201411:41 PM

Be Nice When You Say Bad Things Online tagged “Bazaarvoice”

Is anyone still willing to argue that consumer reviews are not one of the most powerful forces online? You could argue that having over 24,000 reviews for Fifty Shades of Grey on Amazon (this is factual) is just a whole... Read more

By Mitch Joel

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March 17, 2013 1:36 PM

Hacking The Media (Again) tagged “Bazaarvoice”

Episode #349 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. We are getting more regular when it comes to recording Media Hacks. In this semi-frequent podcast within this... Read more

By Mitch Joel


March 10, 201311:30 AM

Real-Time Social Media Marketing Strategies tagged “Bazaarvoice”

Episode #348 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Welcome to episode #348 of Six Pixels Of Separation - The Twist Image Podcast. There are few people... Read more

By Mitch Joel

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March 10, 2013 7:44 AM

SPOS #348 - The Future Of Social Media And Content With Sam Decker tagged “Bazaarvoice”

Welcome to episode #348 of Six Pixels Of Separation - The Twist Image Podcast. There are few people who have the depth of experience and knowledge when it comes to e-commerce, social media, content and digital marketing than Sam Decker.... Read more

By Mitch Joel

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March 21, 201211:04 AM

When The Going Gets Tough tagged “Bazaarvoice”

"This will be my last day shining your shoes." I like getting my shoes shined. I don't do it often enough, but I do my best to keep my shoes (and yes, even my leather sneakers) as clean and scuff-free... Read more

By Mitch Joel


June 6, 201110:49 PM

The Ever-Evolving Consumer Evolves (Again) tagged “Bazaarvoice”

Does Marketing and Communications change fast enough to keep pace with consumers? It's becoming more difficult and brands are falling behind (in short, no... Marketing is not keeping pace). We need to face one cold, hard truth (and then figure... Read more

By Mitch Joel


January 30, 2011 6:33 AM

What A CMO Wants. What A CMO Needs. tagged “Bazaarvoice”

What a CMO wants and what a CMO needs may not be what a CMO can get (just yet). Being a Chief Marketing Officer is no easy gig. Recent studies in North America have found that a CMO lasts between... Read more

By Mitch Joel


November 12, 2010 3:36 PM

The Big(ger) Marketing Shift tagged “Bazaarvoice”

If there are a few things that are certain in Marketing, it is that we are seeing a ton of new tactics enter the fray, we have more data on these new tactics than ever before, and it's fairly difficult... Read more

By Mitch Joel


April 29, 2010 7:10 PM

The New Face Of Facebook tagged “Bazaarvoice”

Put away your preconceived notions of what Facebook is all about. For a long while, the consensus was that Facebook was the place where high school and university students go online to hangout, hook up, post drunken photos of themselves... Read more

By Mitch Joel


April 21, 2010 7:41 PM

What Makes A Brand Social? tagged “Bazaarvoice”

In following many of the higher ranked, populated and community-focused Blogs about Marketing, you will spot an interesting trend... Many Bloggers (and their community members) feel that brands are not very "social" unless they are a part of the "conversation."... Read more

By Mitch Joel


September 23, 2009 4:05 PM

Customer Reviews Matter More Than You Think tagged “Bazaarvoice”

There is no doubt that allowing customer reviews on any website creates more sales. But, there's something else that is happening too... Like you, I'm a huge fan of consumer reviews (or customer reviews or peer reviews - depending on... Read more

By Mitch Joel


October 3, 2008 3:20 PM

When Customers Attack, They're Not Doing It Online tagged “Bazaarvoice”

Only 7% of customers who had a problem while conducting an online transaction shared their experience on a Blog or online social network. Admit it, you thought it would be higher. According to a study conducted by Harris Interactive for... Read more

By Mitch Joel


September 24, 2008 5:08 AM

Selling 2.0 - Let The Customer Do The Communicating tagged “Bazaarvoice”

What does it really take to sell something online? Think about this for two seconds: You go to your favourite e-commerce site that sells books to check out the latest marketing book. You're about to buy it, but before you... Read more

By Mitch Joel


April 21, 200811:58 PM

Social Media Is Not For You tagged “Bazaarvoice”

Have you ever received extremely candid feedback? You know, the type of insights and comments you would never normally see/hear? I don't know if the general public knows this, but people who are asked to speak at an event are... Read more

By Mitch Joel


April 13, 2008 7:57 AM

SPOS #99 - What You Never Knew About Consumers Online tagged “Bazaarvoice”

Welcome to episode #99 of Six Pixels Of Separation - The Twist Image Podcast. My conversation with Brett Hurt from Bazaarvoice could well provide some of the most fascinating insights into Consumers, and how they buy online that I have... Read more

By Mitch Joel


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