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B2c

June 18, 201411:28 PM

Time For Digital Transformation tagged “B2c”

How much will marketing change in the next five years? It's hard for me to believe this, but it was about a year ago this week, that I was in New York City at the Google offices launching my second... Read more

By Mitch Joel

Utilities:


August 20, 201312:25 PM

Is Smart Marketing An Oxymoron? tagged “B2c”

We need to forget about the idea of mobile marketing and start focusing on smart marketing. In my second business book, CTRL ALT Delete, I lay out the case for the one screen world. It's not about three screens (TV,... Read more

By Mitch Joel


April 10, 2013 2:58 PM

The Complexity Of Simplicity tagged “B2c”

Nobody said it was easy. As the years wane on and you gather perspectives and insights from your business, your industry and your peers, what you quickly realize is this: nothing is easy... nothing is simple. Even quick scores (like... Read more

By Mitch Joel


September 15, 201011:54 PM

Is Social Media Right For Every Business? tagged “B2c”

A great man once said, "Do or do not; there is no try." Fine, it wasn't a great man, but when Yoda said that now-classic line in The Empire Strikes Back, many a geek (myself included) nodded our heads as... Read more

By Mitch Joel


August 23, 2009 1:29 PM

Your Company Is A Media Company tagged “B2c”

One of the big ideas that comes out when we discuss Social Media is that any company can now publish content to the world. Most companies aren't set-up to be content producers. But, what we forget to really talk about... Read more

By Mitch Joel


July 7, 2009 5:07 PM

On Being Findable tagged “B2c”

If someone can't find you off of a simple search engine query, all is lost. It doesn't matter if you're representing a brand/company. It doesn't matter if it's just you. It doesn't matter if you're a start-up entrepreneur, and it... Read more

By Mitch Joel


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