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Entries tagged with “
Avinash Kaushik
”May 9, 201212:55 PM
Welcome To "Less Is More" Marketing tagged “Avinash Kaushik”
Maybe you should not be thinking of ways to create and publish more content. What do you really think consumers want: to have that much more engagement with your brand or to have an easier, simpler and faster experience? While... Read more
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April 5, 2012 8:02 AM
Watching Me Blog tagged “Avinash Kaushik”
Blogs are one of the most valuable marketing tools ever created. I believe that. I don't just say it. I mean it by walking the talk. I started blogging in September 2003, and since then I have written almost three... Read more
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April 4, 2012 8:37 AM
The Art Of Marketing Is Coming To Chicago tagged “Avinash Kaushik”
The Art of Marketing is coming to Chicago on April 24th, 2012. I'm very excited to announce that The Art of Marketing full-day leadership summit is happening in Chicago on April 24th, 2012 at The Chicago Theater. As you can... Read more
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March 22, 2012 2:30 PM
How To Start A Blog In 2012 tagged “Avinash Kaushik”
Starting a Blog is easy. Starting a Blog in 2012 is a little bit more complex. There's a Blog about anything and everything out there, right now. It's hard for someone considering a Blog to come up with a new... Read more
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March 14, 2012 1:38 PM
The Tragedy Of Comments tagged “Avinash Kaushik”
Is the discourse dying? Nick Denton - the founder of Gawker - generated a heap-load of comments the other day when he announced at the South by Southwest conference that the way blog comments are published has failed to boost... Read more
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February 22, 2012 9:32 PM
Fear And Loathing In Advertising tagged “Avinash Kaushik”
What a long, strange trip it's been. There are many who think that advertising as we have known it to date is going to rapidly change in our new media world. There are days when I feel this way (and... Read more
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January 1, 2012 7:55 PM
Marketing Orgasms With Avinash Kaushik (It's Not What You Think) tagged “Avinash Kaushik”
Episode #286 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. It's a New Year... so what does that mean? Well, if you ask Avinash Kaushik (the Digital Marketing... Read more
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January 1, 201210:51 AM
SPOS #286 - Micro-Orgasms With Avinash Kaushik tagged “Avinash Kaushik”
Welcome to episode #286 of Six Pixels Of Separation - The Twist Image Podcast. It's a New Year... so what does that mean? Well, if you ask Avinash Kaushik (the Digital Marketing Evangelist at Google and author of the best-selling... Read more
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December 12, 2011 9:49 PM
Force And Friction tagged “Avinash Kaushik”
The more actions you force on the consumer, the more friction you cause. There was talk a awhile back about forcing people to give up their email address to have access to content. I've seen this executed many ways. In... Read more
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November 29, 2011 9:36 AM
Breaking All Of Twitter's Rules tagged “Avinash Kaushik”
Is there a sure-fire way to be successful using Twitter? Business books, Blog posts, magazine articles, tumblr feeds, newspaper articles, TV news segments and yes, even tweets, have been written about what it takes for both individuals and brands to... Read more
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October 15, 2011 9:57 AM
The Harsh Realities Of The Real-Time Web For Marketers tagged “Avinash Kaushik”
In four words: we are not prepared. The past few months have probably been all about planning for the next year (and, for some, even beyond this coming year). We look at product launches, holiday seasons, brand requirements, sales goals... Read more
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July 25, 2011 9:34 PM
Paid Content tagged “Avinash Kaushik”
What would you pay to listen to an episode of Six Pixels of Separation - The Twist Image Podcast? Don't panic, I have no plans to start charging for my weekly marketing podcast. On Twitter, I was having some back... Read more
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June 17, 2011 9:04 PM
Fast Change tagged “Avinash Kaushik”
Reading Fast Company magazine when it debuted in 1995 changed me forever. I don't think I've ever missed reading an issue from cover to cover. The speed, pace and writing of the articles was (and still is) unlike any other... Read more
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June 12, 2011 2:13 PM
The Extinction Of The Marketing Dinosaur Professional Is Imminent tagged “Avinash Kaushik”
Episode #257 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. When will the Marketing Dinosaurs die? When will those who hold the keys to marketing power truly start... Read more
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June 12, 2011 1:56 PM
SPOS #257 - The Extinction Of The Marketing Dinosaur With Avinash Kaushik tagged “Avinash Kaushik”
Welcome to episode #257 of Six Pixels Of Separation - The Twist Image Podcast. When will the Marketing Dinosaurs die? When will those who hold the keys to marketing power truly start shifting their ways to not only embrace these... Read more
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May 29, 2011 6:02 PM
Gary Vaynerchuk, Guy Kawasaki, Avinash Kaushik and Bill Taylor Walk Into A Bar... tagged “Avinash Kaushik”
OK, what if it wasn't a bar, but The Center for Performing Arts in Vancouver? On June 9th, 2011, The Art of Marketing comes to Vancouver, British Columbia with an amazing line-up! I'll be kicking off the day at 9:00... Read more
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April 29, 2011 7:48 PM
What The Next Five Years Will Be About tagged “Avinash Kaushik”
The next five years will be about direct relationships. Several years ago a leading brand contacted us (Twist Image) about a new business opportunity in the digital space. The brand's reality was this: as the years wane on, the amount... Read more
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April 19, 201111:05 PM
The Chirping Sound Of Crickets tagged “Avinash Kaushik”
Nothings happen unless you take action. There is no overnight success stories. Getting an audience, creating engagement and turning that into a semblance of a community is not just about killer content, a Twitter feed or a well-designed Blog. Success... Read more
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March 17, 201110:15 PM
Being Digital tagged “Avinash Kaushik”
How does a Marketing Professional (or any media professional) bridge the gap between the traditional marketing channels to where we're at now? There is an opportunity now for marketing and media professionals to cross the digital divide. To better understand... Read more
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March 11, 2011 6:03 PM
The iPad Won't Save You tagged “Avinash Kaushik”
How were the line-ups today outside of the Apple stores? You're going to read, see and hear non-stop coverage of the iPad 2 today (and for the next few days). The bigger news is this: the iPad won't save you.... Read more
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