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App

February 5, 201411:28 PM

It's All Just Dumb Luck tagged “App”

Selling a lot of books is very hard. Making a video go viral is very hard. Creating a billion dollar company is very hard. It's a story that I will never forget. Back in 2008, I was prepping the release... Read more

By Mitch Joel


August 24, 2012 8:20 PM

Is The Next New Digital Thing Something Physical? tagged “App”

Virtual goods are one thing. Brands are still stuck on the physical. My mind went wandering. I was reading the Gadgetwise blog on The New York Times and came across the news item, Batman's New Perch Above Gotham: Your iPad.... Read more

By Mitch Joel


July 6, 2012 8:14 PM

Making Copies tagged “App”

I have a massive frustration when it comes to reading books and magazines with my e-reader. I like to copy and paste portions of text that resonate with me. I like to share them (it could be a tweet or... Read more

By Mitch Joel


April 25, 201210:39 PM

Two Things That Should Rock Your World tagged “App”

Well, is the Web dead? Of course, the Web isn't dead, but it is changing in ways that many of us have (sadly) been ignoring. As more and more brands still struggle with the browser-based Web (and this includes everything... Read more

By Mitch Joel


December 29, 201112:56 PM

The Year Of Mobile? Sounds Like The Month Of The Smartphone tagged “App”

Are smartphones now mass? By the sounds of the MediaPost article, Santa's Surprise: Smartphones Go Mass (published yesterday), it's definitely moving in that direction... rapidly. This is one of those moments when the Marketing industry must give pause. We're not... Read more

By Mitch Joel


December 27, 2011 7:47 PM

The Five Business Books That Shaped 2011 tagged “App”

Read. Read. Read. Blog posts are great. So are Twitter, online newspapers and magazines and the occasional Podcast, but if you really want to deep-dive into a topic and spend more than a grazing moment with it, you have to... Read more

By Mitch Joel


November 23, 2011 7:35 PM

The Mobile Imperative tagged “App”

There's a sad truth about mobile, but I don't want to hear it. Smartphones are becoming more and more popular and the same can be said about the meteoric rise of the tablet (with the iPad as the clear leader),... Read more

By Mitch Joel


September 6, 2011 2:16 PM

The Evolution Of Apps tagged “App”

Is everything moving full circle back to the Web? It's hard to get excited about something called, HTML5, but if you're in the business of media, marketing and/or advertising, you should be excited. Very excited. The past few years have... Read more

By Mitch Joel


June 6, 201110:49 PM

The Ever-Evolving Consumer Evolves (Again) tagged “App”

Does Marketing and Communications change fast enough to keep pace with consumers? It's becoming more difficult and brands are falling behind (in short, no... Marketing is not keeping pace). We need to face one cold, hard truth (and then figure... Read more

By Mitch Joel


March 15, 2011 9:10 AM

F-Commerce - Rise Of The Facebook Consumer tagged “App”

What the Facebook? While visiting Florida last October, I noticed a wall of gift cards near one of the checkout counters at a Target store. Gift cards are big business these days and many retailers are getting in on the... Read more

By Mitch Joel


March 5, 2011 7:18 PM

Six Links Worthy Of Your Attention #37 tagged “App”

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, the author of Complete Web Monitoring and... Read more

By Mitch Joel


November 25, 2010 9:43 PM

Don't Suck tagged “App”

Are you worried about bad customer reviews online? Don't suck. Social Media won't save you if your products and services are sub-par. Don't suck. If all you're doing on Twitter is responding to customer complaints... Don't suck. If no one... Read more

By Mitch Joel


June 3, 201010:07 PM

The Real Business Of Virtual Goods tagged “App”

Would you let your child buy a virtual sofa for their room in Habbo Hotel? Let's forget about the fact that most young people don't even care about Habbo Hotel anymore (or do they?), but the thought of spending any... Read more

By Mitch Joel


April 7, 201011:21 PM

Moving Marketing From Your Eyes To Your Hands tagged “App”

I have a personal gripe with anyone who questions what Social Media can do for their business. We toss around the words "Social Media" as if it's like saying, "I need a 30-second spot." It's a mistake. We keep on... Read more

By Mitch Joel


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