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Advertising Network

August 7, 2013 2:11 PM

Random Acts Of Business Kindness tagged “Advertising Network”

What have we become? Whether we're looking at last month's cover of Fast Company magazine (where Baratunde Thurston is pleading with us to #unplug) or checking out what Arianna Huffington is doing with GPS For The Soul and beyond, we... Read more

By Mitch Joel


July 31, 201311:26 AM

What Publicis Omnicom Is Screaming At Our Industry tagged “Advertising Network”

Digital is everything. That is the conversation that every marketing, advertising and communications agency needs to be having... today. The newsfeeds are filled with opinions, perspective and half-truths about the mega-merger of Omnicom and Publicis. Whether you're looking to their... Read more

By Mitch Joel


July 18, 201311:15 AM

Are Brands Confusing Advertising With Marketing? tagged “Advertising Network”

It turns out that the major advertising networks think that Yahoo made a mistake in the acquisition of Tumblr. That's the news you get when you read the Business Insider article, Marissa Mayer's Biggest Problem With Tumblr, Summed Up In... Read more

By Mitch Joel


October 26, 2012 6:07 PM

Understanding The Digital Marketing Agency tagged “Advertising Network”

There is a push for Digital Marketing agencies to become full-service agencies. If that isn't the truth, there is another push where many full-service agencies - and the global networks that own them - are doing their very best to... Read more

By Mitch Joel


July 19, 201210:02 AM

The Marketing Problem Is Simple: There Are Too Many Ads tagged “Advertising Network”

As a brand, do you find it hard to put your message in front of the right audience? This used to be the major challenge. The entire construct of the advertising industry was built on the scarcity model. There was... Read more

By Mitch Joel


June 26, 2012 4:51 PM

Are Startups The Future Of Media? tagged “Advertising Network”

Who holds the future of media in their hands? If you take a serious look at the media world, there are only a handful of significant players. While it may be easy to define "significant" as a company doing interesting... Read more

By Mitch Joel


November 1, 2011 6:36 PM

Your Media Is Controlled By A Handful Of Companies (Yes, Even The Internet) tagged “Advertising Network”

What happened to The Long Tail? What happens in a world after Here Comes Everybody? Apparently, not much. We had a dream. The dream was that the Internet and the many digital channels and platforms that have poured out of... Read more

By Mitch Joel


April 4, 2011 9:46 PM

Free Content Is Killing Media (And Advertising) tagged “Advertising Network”

If people (this includes you) don't start paying for content, we will see a lot of key media outlets go away... and this includes the digital ones. That was the message yesterday delivered in the Newsweek article, Save The Media!... Read more

By Mitch Joel


February 28, 201110:48 PM

The Future Of Display Advertising (It's Bigger Than You Think) tagged “Advertising Network”

Banner advertising (or display advertising) has a bad rap with consumers, but it's a driving force in the advertising community. For every person that claims to hate display advertising and for the millions of ad-blocking software downloads that happen annually,... Read more

By Mitch Joel


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