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Entries tagged with “
Advertising Age
”May 20, 2012 8:33 AM
SPOS #306 - Truth In Marketing With Jonathan Salem Baskin tagged “Advertising Age”
Welcome to episode #306 of Six Pixels Of Separation - The Twist Image Podcast. Jonathan Salem Baskin is becoming a marketing book juggernaut. In fact, there are few global branding strategist who are like Baskin. He's had a career that... Read more
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May 20, 2012 8:33 AM
Truth In Marketing tagged “Advertising Age”
Episode #306 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Jonathan Salem Baskin is becoming a marketing book juggernaut. In fact, there are few global branding strategist who... Read more
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April 9, 2012 3:37 PM
The New Media Diet tagged “Advertising Age”
How much media can you switch through in an hour? For years, new media speakers would tell the story of their sixteen year old niece, who plops herself down in front the television after school, grabs her iPad with her... Read more
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March 14, 201210:13 PM
Death To The Page View tagged “Advertising Age”
Are the days of measuring page views as an advertising metric slowly (or quickly) coming to an end? When banner ads first came on the Internet (we now call it "display advertising"), I remember thinking to myself, "is this the... Read more
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February 13, 2012 3:11 PM
The Modern Marketing Agency tagged “Advertising Age”
Give credit where credit is due. If I was the publisher of Advertising Age and/or AdWeek, I would be paying very close attention to the quality of content that the folks over at DigiDay have been producing in the past... Read more
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June 28, 2011 9:03 AM
The New Media Pecking Order tagged “Advertising Age”
There's a new measurement in town, and it's all about how relevant and influential you are - as an individual. This past Sunday, the New York Times' Sunday Review ran an opinion piece called, Got Twitter, You've Been Scored, by... Read more
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March 27, 2011 2:14 PM
The Value Of Marketing Engagement And Innovation With Ian Schafer tagged “Advertising Age”
Episode #246 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. When I first got interested in online marketing, there were only a handful of others you could turn... Read more
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March 27, 2011 2:00 PM
SPOS #246 - Marketing Engagement With Ian Schafer tagged “Advertising Age”
Welcome to episode #246 of Six Pixels Of Separation - The Twist Image Podcast. When I first got interested in online marketing, there were only a handful of others you could turn to for serious professional advice. Along with Bryan... Read more
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March 20, 2011 3:01 PM
The Future Of The C-Suite And Marketing tagged “Advertising Age”
Episode #245 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. This is also episode #13.20 of Across The Sound. Joseph Jaffe is widely regarded as one of the... Read more
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March 20, 2011 2:40 PM
SPOS #245 - Jaffe And Joel #13 (Across The Sound 13.20) tagged “Advertising Age”
Welcome to episode #245 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #13.20 of Across The Sound. Joseph Jaffe is widely regarded as one of the top Marketing Bloggers (Jaffe Juice) and Podcasters (both... Read more
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March 17, 201110:15 PM
Being Digital tagged “Advertising Age”
How does a Marketing Professional (or any media professional) bridge the gap between the traditional marketing channels to where we're at now? There is an opportunity now for marketing and media professionals to cross the digital divide. To better understand... Read more
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March 10, 2011 6:05 PM
Innovation And Talent In The Marketing Industry tagged “Advertising Age”
When was it the business of a Marketing agency to do anything but service the needs of the brands it serves? Times have changed. Times continue to change. The business model of the advertising or marketing agency of yesteryear continues... Read more
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February 27, 2011 1:14 PM
The Future Of Marketing Innovation tagged “Advertising Age”
Episode #242 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. What will it take for there to be true innovation in Marketing? It's not just a question that... Read more
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February 27, 201112:54 PM
SPOS #242 - Marketing Innovation With Edward Boches tagged “Advertising Age”
Welcome to episode #242 of Six Pixels Of Separation - The Twist Image Podcast. What will it take for there to be true innovation in Marketing? It's not just a question that I kick around at the office, on the... Read more
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January 16, 2011 2:33 PM
The True Histories Of Social Media tagged “Advertising Age”
Episode #236 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. There are few global branding strategist who are like Jonathan Salem Baskin. He's had one of those careers... Read more
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January 16, 2011 2:18 PM
SPOS #236 - The Histories Of Social Media With Jonathan Salem Baskin tagged “Advertising Age”
Welcome to episode #236 of Six Pixels Of Separation - The Twist Image Podcast. There are few global branding strategist who are like Jonathan Salem Baskin. He's had one of those careers that any Marketer would be jealous of. Having... Read more
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December 24, 2010 8:37 PM
Traditional Media Getting New Media Right tagged “Advertising Age”
Cry all you want that traditional media is dead (and/or dying), out of touch or out of date, but it's just not the case. I'm often asked where I find the time to read everything, or where I get inspiration... Read more
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October 11, 2010 9:36 PM
The Time Is Ripe For A Chief Marketing Technologist tagged “Advertising Age”
Think about where the world of business is. Think about how much Marketing has changed. Think about how much of that change is due to technology. When my agency, Twist Image, got started in 2000, there was an issue in... Read more
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October 3, 2010 2:41 PM
Does Complaining About Customer Service In Social Media Make A Difference? tagged “Advertising Age”
Episode #222 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Joseph Jaffe is widely regarded as one of the top Marketing Bloggers (Jaffe Juice) and Podcasters (both Jaffe... Read more
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October 3, 2010 2:17 PM
SPOS #222 - Jaffe And Joel #9 (Across The Sound 9.20) tagged “Advertising Age”
Welcome to episode #222 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #9.20 of Across The Sound. Joseph Jaffe is widely regarded as one of the top Marketing Bloggers (Jaffe Juice) and Podcasters (both... Read more
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