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Entries tagged with “
Active Media
”January 21, 2012 7:22 AM
The Digital Push Pushes On tagged “Active Media”
You can bet I'm going to sound the trumpets any time online advertising makes an impressive move. On January 19th, 2012, eMarketer dropped another stunning bomb for the advertising world in the news item, US Online Ad Spend to Close... Read more
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January 11, 2012 3:59 PM
What Is Your Marketing Trying To Do? tagged “Active Media”
The quick answer is: sell more. We can talk about building brand affinity, loyalty programs, engaging the consumers and all of the other stuff, but if your marketing is not driving sales, it is failed and flawed. Sorry. We can... Read more
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November 10, 2011 7:54 PM
A Simple Way To Rethink Your Brand Narrative tagged “Active Media”
Many brands fail to realize that the branding game is not one of broadcasting and Social Media. The true marketing imperative is to tell a great brand narrative. It's a cohesive story that takes place over time and in different... Read more
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October 26, 2011 9:26 PM
The Next Layer Of Social Media tagged “Active Media”
What's next for Social Media? If I had a dime for every time I've been asked that question... More often than not, I deflect the question. I'm humble enough to know that my optics into what works and where this... Read more
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October 18, 2011 9:22 AM
The Shift To TV Everywhere tagged “Active Media”
Television has always been based on two pillars: Destination. From "Must See TV" to your favorite sitcoms on Thursday night, you could always tell what the conversation around the water-cooler was going to be based on the schedule set forth... Read more
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September 29, 201110:25 PM
What Does Eight Years Of Blogging Get You? tagged “Active Media”
Eight years ago on this day in 2003, I started Blogging. Here's some basic info about what has transpired in eight years here at the Six Pixels of Separation Blog: over 2700 Blog entries, over 20,000 comments and over 270... Read more
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January 20, 201010:22 PM
Kids Today tagged “Active Media”
In case you think that the world hasn't changed all that much since the Internet became commercially viable... You may want to check out this very interesting article in today's edition of the USA Today titled, Kids' electronic media use... Read more
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July 22, 2008 9:48 PM
SPOS #113 - Six Pixels Of Separation - The Twist Image Podcast - +1 (206) 666-6056 - Marketing Success This Summer tagged “Active Media”
Welcome to episode #113 of Six Pixels Of Separation - The Twist Image Podcast. You'll hear why this show was delayed a couple of days, which leads us into a quick conversation about brands, privacy and the choices we make.... Read more
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