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140 Characters

May 13, 2014 3:57 PM

Bring Back The Corporate Blog tagged “140 Characters”

Blogs don't have a chance against Twitter, YouTube and Instagram. Don't blame blogs for this, but let's be honest: if given the opportunity the vast majority of consumers would rather read a quick 140 character tweet, watch a video or... Read more

By Mitch Joel

Utilities:


March 4, 2014 9:22 AM

The Secret Life Of Social Media tagged “140 Characters”

Shhhh, don't tell anybody anything (even though I just posted this secret online for anyone to see). It has been brewing for some time, and it's a difficult trend for businesses not to understand and embrace. As much as our... Read more

By Mitch Joel


March 19, 2013 2:04 PM

You Must Read This! tagged “140 Characters”

What has become of the words that we read? There are many converging forces that could lead you to believe that the skilled craft of formulating words that raises the general public's IQ, informs the world and inspires us to... Read more

By Mitch Joel


November 2, 201210:07 PM

The Responsibility Of Twitter tagged “140 Characters”

What is Twitter doing to ensure that the information we read and share is accurate? This is the crux of a New York Times article posted on October 31st, 2012. It could well be one of the most important reads... Read more

By Mitch Joel


September 20, 2011 6:38 PM

The Value (And Waste) Of Twitter tagged “140 Characters”

I often feel like I suck at Twitter. Besides the fact that I'm not all that comfortable with the public back and forth of platitudes, handshaking and baby kissing that I feel diminishes the authentic tweets from brewing to the... Read more

By Mitch Joel


June 8, 201111:26 PM

Humility And Having Something To Say tagged “140 Characters”

You have a voice. Having a voice or an opinion or an idea is nothing new. What's new is your ability to publish that voice, opinion or idea in text, images, audio and video, instantly (and for free) for the... Read more

By Mitch Joel


May 10, 2011 6:43 AM

The New Twitter Effect tagged “140 Characters”

Twitter is mainstream. It was another week of Twitter getting mainstream media accolades as news of Osama Bin Laden taking one in the head from the Navy's elite SEAL Team Six unit lit the Social Media channel afire with... Read more

By Mitch Joel


January 8, 2011 5:48 PM

The Question Of Quora tagged “140 Characters”

When someone asks, "what's the next Twitter?" more often than not, there is not a response. Over the past few years the answer has been, "Foursquare, Gowalla or Groupon" until recently. Over the past little while, a new online platform... Read more

By Mitch Joel


September 30, 2010 9:40 PM

The White Noise That Is Twitter tagged “140 Characters”

Don't get too caught up in the amount of followers that someone has on Twitter or how big the overall network actually is. Unlike some of the other new media channels, it's important to remember that Twitter is still nascent,... Read more

By Mitch Joel


August 30, 2010 8:01 AM

The Gentle Art Of The Retweet tagged “140 Characters”

As Twitter evolves and grows, the etiquette and "rules" change, morph and evolve along with it. Recently, a very influential person on Twitter sent me a direct message saying that they were insulted because I had thanked a few people... Read more

By Mitch Joel


April 13, 201011:51 PM

Maybe We Need To Ease Up On The Advertising tagged “140 Characters”

When you play in the Social Media sphere, a lot of people will refer to advertising as "interruption-based marketing". No one likes to be interrupted. It has been a huge week for the online advertising community. Everybody is scrambling to... Read more

By Mitch Joel


March 4, 201011:48 AM

Why Is Privacy So Unsexy? tagged “140 Characters”

Imagine this scenario: you are walking along one of your favourite streets and you suddenly receive a text message on your mobile phone. It notifies you that your favourite fast-food burger chain has a joint just up the block, and... Read more

By Mitch Joel


February 4, 2010 9:49 PM

Just Grazing tagged “140 Characters”

Many people felt that the advent of television was going to kill everyone's attention span. Many feel the same way about the Internet. Just today, the same question/mantra came out in a meeting: "when do people have the time to... Read more

By Mitch Joel


December 12, 2009 1:31 PM

Alternative Ways For Businesses To Use Twitter tagged “140 Characters”

There are better (and more interesting) ways for companies to use Twitter than simply have a "conversation." Most people think of Twitter as either a great way to engage in conversations with individuals, or as a great way for a... Read more

By Mitch Joel


November 23, 2009 9:46 PM

What Will Be An Unpopular View Of Twitter At Conferences tagged “140 Characters”

First off: I love Twitter. On top of that, there is no right or wrong way to use Twitter. People will either follow or ignore you. So, if someone is following you, clearly they are deriving some kind of value... Read more

By Mitch Joel


September 24, 2009 3:12 PM

320 Pages On Twitter For 140 Characters tagged “140 Characters”

Shel Israel looks nothing like the type of person you might think is on Twitter. The 65-year-old spent years in the public relations profession in San Francisco getting journalists and the like hyped about tech products. When you're on that... Read more

By Mitch Joel


December 19, 200810:53 PM

TweetDeck - How Tweet It Is tagged “140 Characters”

If you are a fan of Twitter, you should make a point to download and try TweetDeck. Twitter is like looking through a keyhole and TweetDeck is like having your own NORAD system for the micro-blogging platform. With more and... Read more

By Mitch Joel


December 3, 2008 3:52 PM

How To Be Tweetable tagged “140 Characters”

One of the faster growing trends on Twitter is the Retweet. If someone says something remotely profound or links to something that someone else finds interesting, an individual can take that tweet and retweet it to their entire network. Think... Read more

By Mitch Joel


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