Six Pixels of Separation - The Podcast
November 20, 2011 7:57 PM

SPOS #280 - There Is No "Buy" Button In The Brain

Welcome to episode #280 of Six Pixels Of Separation - The Twist Image Podcast. What's going on up there? I mean in your brain. Is it possible that our marketing efforts can embed themselves so deep in our psyche that it makes Inception look like The Sound of Music? You may have heard about neuromarketing and how major companies leverage things like brain scans and more to better understand how a brand resonates with consumers, well Roger Dooley is here to show us how every business (small, medium and large) can leverage this information (and it doesn't cost much!) to better brand and market their wares. Dooley is best know for his Blog, Neuromarketing, and just recently released his first book, Brainfluence - 100 Ways to Persuade and Convince Consumers with Neuromarketing. If you're curious to know how deep a brand can go, this Podcast is for you. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #280 - Host: Mitch Joel.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #280 - Host: Mitch Joel.

By Mitch Joel

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