Six Pixels of Separation - The Podcast
February 7, 2016 7:17 AM

SPOS #500 - Future Content With Morgan Spurlock

Welcome to episode #500 of Six Pixels Of Separation - The Mirum Podcast

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #500 - Host: Mitch Joel. It is a total pleasure to welcome Morgan Spurlock to the show. Most people know him for his amazing documentaries (Super Size Me, Where in the World Is Osama bin Laden?, POM Wonderful Presents: The Greatest Movie Ever Sold, Comic-Con Episode IV: A Fan's Hope and One Direction: This Is Us). He is also doing a lot of great work over at CNN with his show, Inside Man. Some might also remember his awesome reality TV show, 30 Days. With that, Spurlock also jumped full-on into content marketing and branded content. I've been lucky to know Morgan for a few years, and was very thankful that he agreed to be my guest on the 500th episode. He's someone who was very skeptical of brands and advertising, and he now sees the relationship between the work he is doing and how brands can be a part of it. Enjoy the conversation...

Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #500 - Host: Mitch Joel.

By Mitch Joel

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January 31, 2016 7:46 AM

SPOS #499 - Introverted Leaders With Professor Karl Moore

Welcome to episode #499 of Six Pixels Of Separation - The Mirum Podcast

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #499 - Host: Mitch Joel. I have been blessed. Don't think that I don't recognize it. I do. I'm still insanely driven and hyper-entrepreneurial, so I'm not always satisfied, but I am grateful. I get to spend a lot of time with people that many business leaders would spend fortunes to connect with. Over the years, I've done my best to give back as well. Nothing is more fulfilling than speaking to students who are interested in business, innovation, technology and marketing. I happen to live in the same city as McGill University. Professor Karl Moore is not only an Associate Professor  at the Desautels Faculty of Management, but he is also on the faculty at Oxford. I've been lucky enough to call him a friend for a number of years, and to give back by speaking to the students at the university. He's frequently asks me to be a guest on his famed The CEO Series radio show, as well as in his countless (and well-read) business columns for the likes of the Globe & Mail and Forbes. Currently, he's in the midst of writing two books. One, is titled Quiet Leaders - Introverts in the Executive Suite and the second is titled, The PostModern Generation - Working With Under 35s The Way They Want To Be Worked With. His experience, research and insight into the word of business and how successful leaders make it happen is unparalleled. Enjoy the conversation... 

Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #499 - Host: Mitch Joel.

By Mitch Joel

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January 24, 2016 7:20 AM

SPOS #498 - Future Digital Marketing With Bob Pearson

Welcome to episode #498 of Six Pixels Of Separation - The Mirum Podcast

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #498 - Host: Mitch JoelBob Pearson first came on to my radar when he published his first business book, PreCommerce, in 2011. Bob is known in the digital marketing industry as a true innovator and someone who believes (deeply) in the power of analytics and pragmatism to drive better business results (with a heavy slant towards public relations and communications). With that, he is president of W20 Group, and putting the finishing touches on his next book, Storytizing (which should be available around March). Bob also teaches for the Syracuse Center for Social Commerce and the U.S. State Department's Marketing College. Prior to this current agency position, Bob worked as VP of Communities and Conversations at Dell to develop the Fortune 500's first global social media function -- which became the industry standard for social media and brands. So, where is the industry at today? Where is it going in the next short while? Enjoy the conversation...

Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #498 - Host: Mitch Joel.

By Mitch Joel

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January 17, 2016 7:38 AM

SPOS #497 - Jaffe And Joel On CES And Marketing

Welcome to episode #497 of Six Pixels Of Separation - The Mirum Podcast. Joseph Jaffe is widely regarded as one of the top marketing bloggers (Jaffe Juice) and podcasters (both Jaffe Juice in audio and Jaffe Juice TV in video). He is the author of four excellent books (Life After The 30-Second Spot, Join The Conversation, Flip The Funnel and Z.E.R.O.) and his latest business venture is, Evol8tion. A long-time friend (and one of the main inspirations behind the Six Pixels of Separation blog and podcast), we've decided to hold semi-regular conversations, debates and back-and-forths that will dive a little deeper into the digital marketing and advertising landscape. This is our 36th conversation (or, as I like to affectionately call it, Across The Sound 36.20), and in this episode, we discuss this year's Consumer Electronics Show (CES) that just took place in Las Vegas, and what the impact will mean for marketers. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #497 - Host: Mitch Joel.

Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #497 - Host: Mitch Joel.

By Mitch Joel

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January 10, 2016 7:21 AM

SPOS #496 - The 360 Degree CMO With David Rogers

Welcome to episode #496 of Six Pixels Of Separation - The Mirum Podcast

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #496 - Host: Mitch Joel. Famed marketing journalist, Bob Garfield, was waxing poetic about a book called, The Digital Transformation Playbook, by Columbia Business School professor and brand strategist, David Rogers. He is also the founder of the Center on Global Brand Leadership's acclaimed BRITE conference on brands, innovation, and technology. Garfield said: "Seldom have the effects of digital media on legacy industries and innovators alike been so succinctly and scholarly-ly explained. I won't much detail the Playbook, except to say it breaks down the five main areas of business turned upside down by digital revolution: customers, competition, data, innovation and value. Not to put too fine a point on it, everything we learned about these fundamentals since the Industrial Revolution has ceased to be true. To be even blunter, take Jack Welch's triumphalist bestseller from the old analog days and set it on fire; it is worthless. Rogers uses case histories to illustrate how and why the times they are a changing'. And more importantly, exactly how to adapt." I got excited. I dug a little into Rogers and discovered a great presentation he gave at The Economist's Big Rethink CMO conference. It was fascinating. I invited Rogers to be a guest on the podcast, and he informed me that his new book will only be out in the middle of 2016. I didn't want to wait. Here's our conversation about the work he is doing, his last book (The Network Is Your Customer), and how he sees the current marketing industry. Our conversation was recorded just before the New Year. Enjoy the conversation... 

Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #496 - Host: Mitch Joel.

By Mitch Joel

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January 3, 2016 7:40 AM

SPOS #495 - Madison Avenue Manslaughter With Michael Farmer

Welcome to episode #495 of Six Pixels Of Separation - The Mirum Podcast. The book Madison Avenue Manslaughter - An Inside View of Fee-Cutting Clients, Profit-Hungry Owners and Declining Ad Agencies, has been sitting - front and center - on my... Read more

By Mitch Joel

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December 27, 2015 1:26 PM

SPOS #494 - The Subtle Art of Negotiation With Misha Glouberman

Welcome to episode #494 of Six Pixels Of Separation - The Mirum Podcast. The last time that I saw Misha Glouberman was in the mid-eighties. We went to high school together (he was three years older than I was). I had... Read more

By Mitch Joel

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December 20, 2015 7:04 AM

SPOS #493 - Blueprinting Your Brand With Ian Chamandy

Welcome to episode #493 of Six Pixels Of Separation - The Mirum Podcast. Ian Chamandy (along with his business partner, Ken Aber) recently published a business book titled, Why Should I Choose You? The book is based on their strategic... Read more

By Mitch Joel

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December 13, 201511:33 AM

SPOS #492 - Leadership With Simon Sinek

Welcome to episode #492 of Six Pixels Of Separation - The Mirum Podcast. Simon Sinek created something much bigger than a splash when his TEDx Talk in 2009, How Great Leaders Inspire Action, garnered over twenty-five million views (and continues... Read more

By Mitch Joel

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December 6, 2015 7:40 AM

SPOS #491 - How To Be A Digital Parent With Yalda T Uhls

Welcome to episode #491 of Six Pixels Of Separation - The Mirum Podcast. It takes quite a bit to get my attention when it comes to business and non-fiction books. Make no mistake about it, I'm no book snob, but... Read more

By Mitch Joel

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