Read a good business book this year? Looking for the perfect holiday gift?
I'm usually one to shy away from "best of" and list-like posts, but 'tis the season (as they say). Beyond that, it was a great year for reading and there are some marvelous gems that came out this year. So, whether you're looking for some end-of-the-year insights and motivation, or if you still haven't grabbed a gift for a loved one, here are some page-turners...
The Best Business Books of 2102.
There are also a handful of books that I am thoroughly enjoying, but have not completely finished. These are worth checking out too:
Now, it's your turn: which business book in 2012 turned your head upside down?Tweet
I also enjoyed the Art of the Pitch so much I wrote a "Best Pitching books for Agency New Business" blog post
Are e-books allowed on your list?
I have enjoyed George Parker's Confessions of a Mad Man - for the swearing and straight talking honesty
The Intention Economy by Doc Searls - for a view of the future when consumers are more powerful than brands
List Building for bloggers by Phil Hollows http://listbuildingforbloggers.com/ for reminding us that having subscribers is one of the most valuable assets a business can own
Thanks for the great list and notes on why you liked each oneReply
Awesome, well noted. Thanks for sharing!Reply
Great list, but I'd also add:
Return on Influence - Mark Schaefer - Excellent book outlining the impact of influence marketing, and looks at both sides of this divisive story.
The Book of Business Awesome/UnAwesome - Scott Stratten - Extremely entertaining look at what makes modern businesses provide such great customer experiences, and what makes awful businesses fail so miserably.
Thoroughly enjoyed both reads this year!Reply
I am terribly embarrassed (and mad at myself) for not including Mark and Scott's books on this list. It was nothing but a dumb oversight on my part. I apologize to both of them, because they deserve to be on this list (without question).
Thanks for adding them to the list, Jonathan and for making me realize that I missed them.Reply
A great (and quick!) read called Who do you want your customers to become by Michael Schrage:
Also some serious thinking in Nancy Duarte's book "Guide to Persuasive Presentations" published by HBR http://hbr.org/product/baynote/an/11150-PDF-ENG?referral=00504Reply
I will put in a second for Mark Schaefer's book.Reply
Thank you for the kind words and including my book on the list. Among such great company it means a lot.
Daring Greatly is the book I've been telling everyone about (and gifting) this year. Honestly a must read for anyone in my mind.Reply
Reading this list reminds that I need to read more. I have read The Impact Equation and CC's new book. Both great reads. Really fascinated now by the rest of the list. They all look like great books.
My book recommendations for this year have to be either John Morgan's Brand Against The Machine or Erika Napoletano's The Power Of Unpopular.Reply
Thank you, Mitch.
The "business" books that I got the most out of this year were the old Austrian School texts by Hayek, Mises, and Rothbard. So much media time was spent on them that I felt like I needed the straight story. I couldn't have been more surprised to learn how shallowly most commentators were reading.Reply
I've only read two from that list, will add the rest to my extensive backlog.
I must read is Mastery by Robert Greene. I would put this one at the top of the list.Reply
I've got one really big issue with your list - I have no idea which one to start reading first:)
The books that blew my mind this year were
Start With Why - Simon Sinek
Maverick - Ricardo Semler
Design of Business - Roger Martin
Brand Gap - Marty Neumeier
Drive - Daniel Pink
The End of Business As Usual - Brian Solis
Stumbling on Happiness - Dan Gilbert
Multipliers - Liz Wiseman
Experience Economy - Pine & Gilmore
Brain Rules - John Medina
Love the list, and suggestions. I would also add to the top of my list: Brene Brown's Daring Greatly. a wonderful book that I too want to pass on to many people. And The Signal and the Noise: Why Most Predictions Fail but Some Don't by Nate SilverReply
I'm finishing up The Impact Equation this afternoon. Fantastic read, but definitely warrants keeping a notepad by your side. Great list, Mitch!Reply
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