Have you noticed that Oprah Winfrey is pretty much owning the top slots in the Podcast world lately? Oprah's Book Club chose, A New Earth - Awakening To Your Life's Purpose, by Eckhart Tolle and is driving the message of...
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Entries tagged with “website”
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Should Your Marketing Stink?
April 2, 2008 11:48 PMToday, at the eMetrics conference in Toronto, Bryan Eisenberg (co-author of Call To Action, Waiting For Your Cat To Bark? and many more - also Blogger over at GrokDotCom) gave an incredible (and timely) presentation called, Should Your Marketing Stink?...
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12 Ways To Move The Social Media Conversation Past The Converted
March 17, 2008 9:34 PMIf we're all trying to get more people to read Blogs and listen to Podcasts, but our core audience is fellow Bloggers and Podcasters, how do we ever get this content out to the mainstream and bust the echo chamber...
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User Generated Content Done Terribly Wrong
March 10, 2008 11:28 PMI've been kicking around this mantra for a long while: "you need to earn the right to get your Consumers out of lurker mode." Lurker mode is a not-so-creepy thing in the Digital world. It simply means someone who is...
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The Role Of Digital Marketing
March 5, 2008 10:52 PMIn the past few days, I've given a lot of public speeches on the Digital Marketing landscape to some varied audiences (including university students, government and big business). I'm continually amazed by how new all of these channels are to...
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The Costanza Effect - New Thoughts On Old Marketing
February 19, 2008 11:03 PMIt has to be one of the best episodes of Seinfeld ever (granted, I'd probably say that about every episode), but there is the one where our friend, George Costanza, gives up on (pretty much) everything and decides to do...
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