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Is Witnessing The Same As Being A Journalist?

May 6, 2008 8:34 PM

Posted by Mitch Joel

After listening to one of my favourite Podcasts, For Immediate Release - The Hobson and Holtz Report, I was struck with a thought about those who have become Citizen Journalists (pretty much any one of us who can report on...


Blogging Gets A Second Wind

May 3, 2008 11:52 PM

Posted by Mitch Joel

There were two moments in the online world that looked to change the way we look at Blogs and Blogging. One, was when video started gaining ground. It seemed like both audio and video Podcasting was going to trump text-based...


Google Me

May 1, 2008 11:06 PM

Posted by Mitch Joel

I am always amazed to hear how many people have set up Google News Alerts specifically on their own name. It's equally surprising to hear the tales of what they discovered about themselves. It is a great first step. If...


The Trouble With Twitter - Confessions Of A Twitter Snob

April 29, 2008 8:26 PM

Posted by Mitch Joel

"I actually had Mitch in my Twitter list, but he didn’t follow me, so I took him off. I might put him back though," says Ryan Deschamps from The Other Librarian Blog in a comment posted on the Open Stacks...


Instead Of "What?" Ask "Why?"

April 28, 2008 11:02 PM

Posted by Mitch Joel

Whether it's in meetings for client work, business development opportunities, speaking to a group of people, or doing some kind of community work, I'm being asked very similar questions, like: "should we be Podcasting?", "what could we do with twitter?",...


Communications And Conversations Are Not The Same Thing

April 25, 2008 11:53 PM

Posted by Mitch Joel

I've spent the past few days speaking at two very different Government events (one in Ottawa and one in Toronto). Both groups asked questions about the many challenges they face - as individuals - who would like to leverage their...


The Viral Expansion Loop

April 18, 2008 11:23 PM

Posted by Mitch Joel

What's the difference between Viral Marketing and something new called the Viral Expansion Loop? "It's a type of engineering alchemy that, done right, almost guarantees a self-replicating, borglike growth: One user becomes two, then four, eight, to a million and...


Shop.org Online Marketing Workshop - Web 2.0 University Curriculum

April 9, 2008 11:53 PM

Posted by Mitch Joel

There was some very positive feedback from the two-hour session I ran today at the Shop.org Online Marketing Workshop in Scottsdale, Arizona. The session was called, Web 2.0 University (which I quickly renamed Web 2.0 YOUniversity). Here's the session description:...


Is Inconsistency The New Mass Media?

March 24, 2008 10:49 PM

Posted by Mitch Joel

Just before recording the latest episode of Six Pixels of Separation - The Twist Image Podcast this weekend, I had two thoughts: 1. What am I going to record this week? 2. What am I going to Blog about? I...


10 Simple Ways Non-Profits Can Win At Social Media Marketing

March 22, 2008 8:58 AM

Posted by Mitch Joel

Did you see Google's announcement earlier this week about Google For Non-Profits? Here's the Blog posting from the Official Google Blog titled, Google For Non-Profits: "Many of you spend your days making this world a better place, and we want...


Twitter In Plain English

March 6, 2008 8:06 PM

Posted by Mitch Joel

No one explains Technology, Social Media and Web 2.0 like Lee Lefever and the good people at Common Craft. And, they've done it again. If you're still on the fence about twitter and other micro-Blogging platforms, the Common Craft team...


What Motivates You?

February 26, 2008 11:56 PM

Posted by Mitch Joel

There are a couple of thoughts rattling around my noggin' today. For perspective, I'm currently bouncing around on a United flight from Halifax to Chicago (lots of turbulence). The flight was severely delayed, so I have no idea if I...


Respect My Authority - Social Media Analytics

February 21, 2008 5:43 PM

Posted by Mitch Joel

If people like Avinash Kaushik are all excited over the notion of Web Analytics 2.0 and getting beyond the "what are they doing" and into cool metrics like sessions, downloads, actions and other telling ways of seeing who's doing what...


Does 3,495 Views On YouTube Mean It's Viral?

February 16, 2008 4:29 PM

Posted by Mitch Joel

On February 12th, 2008 (about four days ago) I posted a video to YouTube called, Apple Macbook Air Sony Vaio Parody. I did three things after that: I wrote this Blog posting called, Apple Macbook Air Sony Vaio Parody -...


My True Love

February 14, 2008 11:46 PM

Posted by Mitch Joel

As Valentine's Day comes to a close, it felt like the right time to focus on passion. With all of these channels to be connected to - from Blogs to twitter - I'm constantly amazed by what people are passionate...


The Google Effect Goes Mass Media

February 6, 2008 11:54 PM

Posted by Mitch Joel

Long-time followers of the Six Pixels of Separation Blog know about our tireless efforts to continually pound into and each and every Marketer's skull the importance of managing your brand online. Chris Anderson (author of The Long Tail and Editor...


Tales From The Fishbowl - The Top Four Shifts In Media

February 2, 2008 8:23 AM

Posted by Mitch Joel

Everybody has multiple customer service complaints. It's human nature to tell and share a story once you feel that you have been wronged. In a Social Media world - where sharing that story with the world is only a Blog...


Retro-Blogging And Bad Internet Connectivity

January 23, 2008 7:48 AM

Posted by Mitch Joel

It was done with the best intent, but failed. Yesterday en route to the Shop.org Strategy And Innovation Forum in Orlando, Florida, I had two Blog postings (now viewable below) ready to go. When I checked into the hotel, there...


A New Use For Twitter - The Social Pulse

December 26, 2007 9:33 PM

Posted by Mitch Joel

Around this time of the year, everyone looks forward to seeing the Google Zeitgeist. The Google Zeitgeist takes a look at what keywords and search terms were most popular in 2007, and what the general public was searching for most...


Blog Marketing Strategy - Links Or Subscribers?

December 11, 2007 5:26 PM

Posted by Mitch Joel

Did you ever play that game when you were young: you can only choose one... you can't have both? I have been thinking a lot lately about how the Blogosphere is going to evolve and grow. A lot this thought...


Ten Simple Steps To Build Your Twitter Community

December 10, 2007 10:25 PM

Posted by Mitch Joel

Have you tried Twitter or any of the other Micro-Blogging platforms like Jaiku? They are little Blog feeds that empower an individual to answer the question, "What are you doing?" in 140 characters or less. You can add people to...


SPOS #80 - Six Pixels Of Separation - The Twist Image Podcast - +1 (206) 666-6056 - Social Media Talks And Connects

December 2, 2007 9:09 AM

Posted by Mitch Joel

Welcome to episode #80 of Six Pixels Of Separation - The Twist Image Podcast. I was worried I was falling into a rhythm of playing a couple of audio comments and then relying on an interview to make each episode...


Are Links To Other Sites Really A Compelling Blog Post?

December 1, 2007 10:21 AM

Posted by Mitch Joel

I've avoided adding the functionality to the Six Pixels of Separation Blog where you get a Blog posting called, Links, with the date after it. I see this on so many Blogs, and I just don't get it. With the...


How Facebook Is Crushing Your Personal Brand (And You Don't Even Know It)

November 27, 2007 10:14 PM

Posted by Mitch Joel

I think I had a meltdown on twitter today. tweet #1 - "do people really understand the ramifications of constantly sending invites and questions via Facebook? There are ramifications. Major ones." tweet #2 - "ramifications = I think less of...


Your Blog And Podcast Are Not Enough - Start Adding Comments

November 19, 2007 8:05 PM

Posted by Mitch Joel

I've been watching the traffic to this Six Pixels of Separation Blog and Podcast. It's not that things have slowed down. Quite the contrary. There seems to be more action in the comments section then ever before and, by the...


SPOS #77 - Six Pixels Of Separation - The Twist Image Podcast - +1 (206) 666-6056 - Jared Spool Talks Website Strategy

November 11, 2007 7:17 AM

Posted by Mitch Joel

Welcome to episode #77 of Six Pixels Of Separation - The Twist Image Podcast. There is a great conversation with Jared Spool from User Interface Engineering that happened at PodCamp Boston 2. Along with that we've got a brand new...


David Maister On Leadership In Marketing

October 28, 2007 11:35 PM

Posted by Mitch Joel

David Maister is one of the world's leading authorities on management strategy and leadership. His books are known world-wide for their insights and candor. David Maister walked into PodCamp Boston 2 this morning to share those insights and talk about...


Canadian Marketing Association - Digital Marketing Conference - Follow Along On Twitter

October 25, 2007 10:05 AM

Posted by Mitch Joel

I'm in Toronto at the CMA - Canadian Marketing Association Digital Marketing Conference today. It's a sold-out crowd and because I know how terrible I am at live Blogging, I will be giving tons of twitter today live (and as...


Twitter Will Update Your Facebook Status - Here's How...

October 6, 2007 2:39 PM

Posted by Mitch Joel

There have been a lot of people asking me how I am able to use Twitter and have my latest tweet also appear as my Facebook status. I wish I could remember where I first heard about this, but it...


Voice Mail Bankruptcy - The Gauntlet Has Been Thrown

October 1, 2007 10:13 PM

Posted by Mitch Joel

I was doing some traveling last week, and when I got back to Twist Image HQ, I realized that there were over a dozen voice mails for me. I don't know what's wrong with me, but I never check my...


Lifestream - Centralize Your Online Presences

September 14, 2007 10:06 PM

Posted by Mitch Joel

I've been watching with interest how Steve Rubel of Micro Persuasion has been using an online feed aggregator called, Tumblr, which has created a unified place for all of Steve's feeds (or the content that he creates online). You can...


SPOS #45 - Six Pixels Of Separation - The Twist Image Podcast - +1 (206) 666-6056 - More On Twitter And Video vs. Audio

April 1, 2007 5:21 AM

Posted by Mitch Joel

Welcome to episode #45 of Six Pixels Of Separation - The Twist Image Podcast. Tons of stuff going on in this episode. As usual, it is almost all audio comment driven. I love the fact that I am simply being...


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