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Display Advertising And Search Are Connected At The Hip

May 16, 2009 6:41 AM

Posted by Mitch Joel

The habits of consumers who engage with online advertising is a moving target. Whether it's watching the shifts in display advertising or following the search engine marketing landscape, one thing is for certain: it's still early days. On May 12th,...


Get Them To Stick Around - Six Ways To Build Consistent Traffic

January 17, 2009 11:56 PM

Posted by Mitch Joel

How do you get people to come to your space, participate and become loyal community members? It's no longer just about providing value and being trustful. It's also not just about being provocative or creating linkbait. With so much content...


Blogs Have Influence Beyond Search Engine Optimization

October 28, 2008 6:57 PM

Posted by Mitch Joel

The default reason to listen and follow Blogs when all other convincing fails is that Blogs rank high in natural search engine results. If someone says something bad, it could well be that this highly ranked search engine result will...


Bloggers Have No Ethics

October 10, 2008 9:51 PM

Posted by Mitch Joel

"Bloggers have no ethics" has long been the battle-cry of mass media in an attempt to keep the medium down and to keep the validity of their mainstream news channels high. Jay Rosen is one smart dude. You should check...


Linking Still Matters

August 21, 2008 8:12 AM

Posted by Mitch Joel

And with a headline like that, I'm sure everyone interested in SEO - Search Engine Optimization is now reading. Back in the early nineties I published a national (and free) magazine called Enrage Magazine. It was all about bridging new...


Hire A Sales Rep Named Google - Montreal Gazette Column

July 24, 2008 7:51 AM

Posted by Mitch Joel

As Blogged about in my post, Seven Blogs You Must Read And Other Useful Know-How - Montreal Gazette Column, I am now a Contributor for the Montreal Gazette. Every two weeks in the Business Section (on their Business Observer page),...


Search Engine Strategies Toronto - Get Your Search On

June 12, 2008 11:51 PM

Posted by Mitch Joel

It's conference season. You can smell it in the air. Next week, I'll be taking part in Search Engine Strategies Toronto. The event is taking place from June 16th - June 18th, 2008 at the Metro Convention Centre in downtown...


Blogging Gets A Second Wind

May 3, 2008 11:52 PM

Posted by Mitch Joel

There were two moments in the online world that looked to change the way we look at Blogs and Blogging. One, was when video started gaining ground. It seemed like both audio and video Podcasting was going to trump text-based...


How To Get On Someone's Blogroll

March 29, 2008 11:52 PM

Posted by Mitch Joel

How many requests a day do you get from other Bloggers requesting you to put their Blog on your Blogroll? I get it a lot. And, I'm fascinated by them. First off, what is a Blogroll? (for those currently not...


10 Simple Ways Non-Profits Can Win At Social Media Marketing

March 22, 2008 8:58 AM

Posted by Mitch Joel

Did you see Google's announcement earlier this week about Google For Non-Profits? Here's the Blog posting from the Official Google Blog titled, Google For Non-Profits: "Many of you spend your days making this world a better place, and we want...


Everything You (Think You) Know About Google Is Changing

March 19, 2008 11:26 PM

Posted by Mitch Joel

Are you becoming more and more of a Search Geek? If not, you should. The Search Engine landscape is shifting beneath our feet and, as Marketers, it might be cool and fun to play with all of this Social Media...


Acquisition Versus Retention - New Thoughts On An Old Argument

January 23, 2008 11:57 PM

Posted by Mitch Joel

While attending the Shop.org Strategy And Innovation Forum in Orlando today, I had the pleasure of presenting on the topic of Social Shopping with Carrie Johnson from Forrester Research. We each did a twenty-minute presentation with about fifteen minutes of...


Technorati Rank - Blogroll The Charts And The Blogger's Guide To SEO

November 26, 2007 9:38 PM

Posted by Mitch Joel

Does anyone understand Technorati Rank? A few weeks back, I dropped from eight thousand and something (out of the one hundred millions plus Blogs that Technorati tracks) to twelve thousand and something (not a good thing). I noticed this morning...


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