Have you ever read something in the newspaper that, literally, made you burst out in laughter? You know, the kind of laughter that could best be described as the verbal equivalent of, "really? this is what you're thinking?" In the...
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Entries tagged with “public relations”
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Epic 2015 - The Future Of Media
April 7, 2008 9:32 PMI know this has been floating around for a while, but I was listening to a recent episode of the For Immediate Release Podcast and Eric Schwartzman, host of the excellent Podcast, On The Record Online, mentioned this very eerie...
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10 Simple Ways Non-Profits Can Win At Social Media Marketing
March 22, 2008 8:58 AMDid you see Google's announcement earlier this week about Google For Non-Profits? Here's the Blog posting from the Official Google Blog titled, Google For Non-Profits: "Many of you spend your days making this world a better place, and we want...
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12 Ways To Move The Social Media Conversation Past The Converted
March 17, 2008 9:34 PMIf we're all trying to get more people to read Blogs and listen to Podcasts, but our core audience is fellow Bloggers and Podcasters, how do we ever get this content out to the mainstream and bust the echo chamber...
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Common Sense Is Not So Common... Especially When It Comes To Advertising
February 20, 2008 9:35 PMAccording to Wikiquote, the saying, "common sense is not so common" is attributed to the French Writer and Philosopher, François-Marie Arouet (also known as Voltaire). I find myself thinking about that quote a lot lately. I also catch myself picking...
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Third Tuesday Montreal Kicks Off On February 19th, 2008
February 7, 2008 10:35 PMIt is now becoming a well-known event and gathering in Canadian cities like Toronto, Vancouver and Ottawa, and it has now made its way to Montreal. On February 19th, 2008 at Lolita Lounge (96 Sherbrooke Street West - corner Saint-Urbain)...
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Second Life - Here's Who Is To Blame...
January 29, 2008 10:44 PMHave you been watching the Second Life and Virtual World backlash lately? I find it all a little funny. You have Disney scooping up Club Penguin for lots of millions, newly-formed agencies cutting major Brand gigs and deals with some...
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Bloggers Pass Journalists On The Credibility Barometer - Mark This Day
November 24, 2007 1:55 PMSeveral years back, I was asked to speak in Toronto at a two-day conference called, Leveraging Blogs For Corporate Communications (I just checked - the link has been removed). One of the stand-out sessions involved a panel discussion with the...
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Twist Image Wins Canadian Marketing Association Digital Innovation Award
November 16, 2007 11:58 PMI promised myself I would do as little self-promotion on this Blog as possible, but this news is just too big and too important to not share with this community. Earlier tonight at the Canadian Marketing Association Annual Awards, our...
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Figuring Out Who Should Own Social Media
November 15, 2007 11:48 PMWho should own Social Media? Yes, I'm re-opening this can of worms. But, it's not my fault. I was listening to the New Communications Conversations Podcast: Joseph Jaffe, Jim Nail And Jen McClure Discuss Conversational Marketing Study today and there...
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