Search Results

Is Witnessing The Same As Being A Journalist?

May 6, 2008 8:34 PM

Posted by Mitch Joel

After listening to one of my favourite Podcasts, For Immediate Release - The Hobson and Holtz Report, I was struck with a thought about those who have become Citizen Journalists (pretty much any one of us who can report on...


SPOS #102 - Six Pixels Of Separation - The Twist Image Podcast - +1 (206) 666-6056 - Presentation Zen With Garr Reynolds

May 4, 2008 11:49 AM

Posted by Mitch Joel

Welcome to episode #102 of Six Pixels Of Separation - The Twist Image Podcast. This is an entire episode with Garr Reynolds who has the most-awesome Blog (and book of the same name), Presentation Zen. We discuss the power of...


Blogging Gets A Second Wind

May 3, 2008 11:52 PM

Posted by Mitch Joel

There were two moments in the online world that looked to change the way we look at Blogs and Blogging. One, was when video started gaining ground. It seemed like both audio and video Podcasting was going to trump text-based...


Instead Of "What?" Ask "Why?"

April 28, 2008 11:02 PM

Posted by Mitch Joel

Whether it's in meetings for client work, business development opportunities, speaking to a group of people, or doing some kind of community work, I'm being asked very similar questions, like: "should we be Podcasting?", "what could we do with twitter?",...


SPOS #101 - Six Pixels Of Separation - The Twist Image Podcast - +1 (206) 666-6056 - All Industries Care About Marketing

April 27, 2008 6:32 AM

Posted by Mitch Joel

Welcome to episode #101 of Six Pixels Of Separation - The Twist Image Podcast. Another week, another conversation. We've got a new Greenfields Report and audio comments from Germany, Wisconsin, Arkansas and more. We dive deep into the struggle Government...


Podcasting In Plain English

April 23, 2008 4:40 PM

Posted by Mitch Joel

Lee Lefever and the good people over at Common Craft recently (like, yesterday) launched their latest video, Podcasting In Plain English. These videos are great on so many levels. If someone bolts into your office and asks, "what's RSS?", "what's...


Social Media Is Not For You

April 21, 2008 11:58 PM

Posted by Mitch Joel

Have you ever received extremely candid feedback? You know, the type of insights and comments you would never normally see/hear? I don't know if the general public knows this, but people who are asked to speak at an event are...


SPOS #100 - Six Pixels Of Separation - The Twist Image Podcast - +1 (206) 666-6056 - A Century Of Digital Marketing

April 20, 2008 9:01 AM

Posted by Mitch Joel

Welcome to episode #100 of Six Pixels Of Separation - The Twist Image Podcast. While it's exciting to be hitting episode #100, I think we'll all benefit from the incredible surprise conversation that takes place within this MP3 file. There...


How To Podcast

April 17, 2008 11:36 PM

Posted by Mitch Joel

I'm wondering if this question keeps popping up because there is serendipity around the fact that I'll be recording the 100th episode of Six Pixels of Separation - The Twist Image Podcast this weekend, or if it's because there's an...


Geek Dinner Ottawa Next Wednesday - I Will Be There

April 15, 2008 11:35 PM

Posted by Mitch Joel

As part of my never-ending journeys, I'll be in Ottawa next week speaking at the Government of Canada Communicators Conference (I'm doing both the opening keynote address and a two-hour workshop on Personal Branding). Robin Browne over at DaBizBlog caught...


Why Oprah Winfrey Loves Podcasting But Grapples With Online Social Networks

April 14, 2008 9:17 PM

Posted by Mitch Joel

Have you noticed that Oprah Winfrey is pretty much owning the top slots in the Podcast world lately? Oprah's Book Club chose, A New Earth - Awakening To Your Life's Purpose, by Eckhart Tolle and is driving the message of...


SPOS #99 - Six Pixels Of Separation - The Twist Image Podcast - +1 (206) 666-6056 - What You Never Knew About Consumers Online

April 13, 2008 7:57 AM

Posted by Mitch Joel

Welcome to episode #99 of Six Pixels Of Separation - The Twist Image Podcast. My conversation with Brett Hurt from Bazaarvoice could well provide some of the most fascinating insights into Consumers, and how they buy online that I have...


Shop.org Online Marketing Workshop - Web 2.0 University Curriculum

April 9, 2008 11:53 PM

Posted by Mitch Joel

There was some very positive feedback from the two-hour session I ran today at the Shop.org Online Marketing Workshop in Scottsdale, Arizona. The session was called, Web 2.0 University (which I quickly renamed Web 2.0 YOUniversity). Here's the session description:...


SPOS #98 - Six Pixels Of Separation - The Twist Image Podcast - +1 (206) 666-6056 - Creating Ultimate Digital Marketing Experiences

April 6, 2008 6:45 AM

Posted by Mitch Joel

Welcome to episode #98 of Six Pixels Of Separation - The Twist Image Podcast. After spending the week at emetrics in Toronto and then a couple of days with Bryan Eisenberg and Avinash Kaushik, I think you'll hear plenty of...


Jaffe V. Joel - Face(book)-Off At The ACA In Toronto

April 1, 2008 11:56 PM

Posted by Mitch Joel

This is no April Fool's joke. Both Joseph Jaffe (author of Life After The 30-Second Spot and Join The Conversation, plus Blogger and Podcaster over at Jaffe Juice) and I will be speaking at the ACA - Association of Canadian...


SPOS #97 - Six Pixels Of Separation - The Twist Image Podcast - +1 (206) 666-6056 - Reaching Influential Bloggers

March 30, 2008 4:38 PM

Posted by Mitch Joel

Welcome to episode #97 of Six Pixels Of Separation - The Twist Image Podcast. After a wild few days in Vancouver doing my full-day seminar on Social Media Marketing for IAB Canada, I am back and discussing everything from why...


How To Get On Someone's Blogroll

March 29, 2008 11:52 PM

Posted by Mitch Joel

How many requests a day do you get from other Bloggers requesting you to put their Blog on your Blogroll? I get it a lot. And, I'm fascinated by them. First off, what is a Blogroll? (for those currently not...


Is Inconsistency The New Mass Media?

March 24, 2008 10:49 PM

Posted by Mitch Joel

Just before recording the latest episode of Six Pixels of Separation - The Twist Image Podcast this weekend, I had two thoughts: 1. What am I going to record this week? 2. What am I going to Blog about? I...


SPOS #96 - Six Pixels Of Separation - The Twist Image Podcast - +1 (206) 666-6056 - The Universal Search Of It All

March 23, 2008 7:13 AM

Posted by Mitch Joel

Welcome to episode #96 of Six Pixels Of Separation - The Twist Image Podcast. There a little flub at the beginning of the recording. I hit the pause button and didn't unpause (it's an ugly story, and you don't want...


Foreword Thinking - The Business And Motivational Book Review Podcast Episode #9 Is Now Live

March 18, 2008 11:55 PM

Posted by Mitch Joel

My other passion (granted, there are others on top of that) is a Podcast that I host and produce called, Foreword Thinking - The Business And Motivational Book Review Podcast. The show is sponsored by HarperCollins Canada and I just...


12 Ways To Move The Social Media Conversation Past The Converted

March 17, 2008 9:34 PM

Posted by Mitch Joel

If we're all trying to get more people to read Blogs and listen to Podcasts, but our core audience is fellow Bloggers and Podcasters, how do we ever get this content out to the mainstream and bust the echo chamber...


SPOS #95 - Six Pixels Of Separation - The Twist Image Podcast - +1 (206) 666-6056 - Podcasting To The Community

March 16, 2008 7:34 AM

Posted by Mitch Joel

Welcome to episode #95 of Six Pixels Of Separation - The Twist Image Podcast. Whoops! I totally screwed up the intro and said, "welcome to episode #85" - I have no idea what I was thinking. Actually, that's not true...


Marketers - I Believe The Children Are Not Our Future

March 13, 2008 11:58 PM

Posted by Mitch Joel

There is a common belief in Marketing circles that for the Digital Marketing industry to grow, we need to be spending more time on college and university campuses educating young people on the opportunities available within the Digital Marketing sector....


SPOS #94 - Six Pixels Of Separation - The Twist Image Podcast - +1 (206) 666-6056 - Optimizing Your Website And More With Bryan Eisenberg

March 9, 2008 7:03 AM

Posted by Mitch Joel

Welcome to episode #94 of Six Pixels Of Separation - The Twist Image Podcast. The bottom line is that I am still trying to recover from everything that went down in the past two weeks. From sharing the stage with...


The Role Of Digital Marketing

March 5, 2008 10:52 PM

Posted by Mitch Joel

In the past few days, I've given a lot of public speeches on the Digital Marketing landscape to some varied audiences (including university students, government and big business). I'm continually amazed by how new all of these channels are to...


SPOS #93 - Six Pixels Of Separation - The Twist Image Podcast - +1 (206) 666-6056 - PlaneCast, TED And Seth Godin

March 2, 2008 1:41 AM

Posted by Mitch Joel

Welcome to episode #93 of Six Pixels Of Separation - The Twist Image Podcast. From 35,000 feet in the air, here's my first PlaneCast (hat tip to Joseph Jaffe). It was a crazy week from performing on stage at the...


Search Engine Optimization, Affiliate Marketing And Other Deep Dark Secrets

February 27, 2008 12:46 PM

Posted by Mitch Joel

Fact: if people can figure out a way to make more money, they will. And, it doesn't matter if it's online, offline or otherwise. Bloggers love to engage in flame wars, and why should Bloggers who have a focus on...


Social Media Marketing Full-Day Seminar Comes To Montreal, Ottawa, Toronto, Calgary And Vancouver

February 25, 2008 9:12 PM

Posted by Mitch Joel

As part of my commitment to IAB Canada - Interactive Advertising Bureau (full disclosure: I sit on the Board of Directors), I will be teaching my full-day seminar on Social Media Marketing on the following dates across Canada again this...


SPOS #92 - Six Pixels Of Separation - The Twist Image Podcast - +1 (206) 666-6056 - Technology Makes Marketing Easier

February 24, 2008 6:16 AM

Posted by Mitch Joel

Welcome to episode #92 of Six Pixels Of Separation - The Twist Image Podcast. Whoa. I really thought this was going to be a quick fifteen-minute episode, but it turned into one very long rant about how technology is actually...


PodCamp Toronto Is Happening Today And Tomorrow

February 23, 2008 8:05 AM

Posted by Mitch Joel

If you're in or around the Greater Toronto Area this weekend, and are looking for some Social Media, Web 2.0 and/or Podcasting inspiration, please make sure to head over to Ryerson University and attend the always-free and self-organizing unconference glory...


Respect My Authority - Social Media Analytics

February 21, 2008 5:43 PM

Posted by Mitch Joel

If people like Avinash Kaushik are all excited over the notion of Web Analytics 2.0 and getting beyond the "what are they doing" and into cool metrics like sessions, downloads, actions and other telling ways of seeing who's doing what...


SPOS #91 - Six Pixels Of Separation - The Twist Image Podcast - +1 (206) 666-6056 - Social Media With Rick Murray From Edelman Digital

February 17, 2008 6:36 AM

Posted by Mitch Joel

Welcome to episode #91 of Six Pixels Of Separation - The Twist Image Podcast. This episode hit me like a ton of bricks. Lots of great conversation points and all sorts of insightful audio comments. Without hesitation, this one could...


How The Print Publishing Business Is Saving Itself

February 15, 2008 11:48 PM

Posted by Mitch Joel

I love the publishing business. I started my career as a Journalist and quickly became the Publisher of three magazines. To this day, I love walking into magazine stores. The sad reality is that there is simply less and less...


My True Love

February 14, 2008 11:46 PM

Posted by Mitch Joel

As Valentine's Day comes to a close, it felt like the right time to focus on passion. With all of these channels to be connected to - from Blogs to twitter - I'm constantly amazed by what people are passionate...


Join The Conversation By Joseph Jaffe - A Book Review

February 13, 2008 11:56 PM

Posted by Mitch Joel

How are your New Year's resolutions coming along? We tend to talk about those a lot all through January, and then never mention them again from February on (I think we all know why). The main resolution I made was...


SPOS #90 - Six Pixels Of Separation - The Twist Image Podcast - +1 (206) 666-6056 - Web Analytics With Jim Sterne

February 10, 2008 7:18 AM

Posted by Mitch Joel

Welcome to episode #90 of Six Pixels Of Separation - The Twist Image Podcast. I had the distinct please of finally meeting Jim Sterne in person. He was in town to give a keynote for the Web Analytics Association and...


Bloggers Acting More Like Companies And Companies Acting More Like Bloggers

February 9, 2008 7:44 PM

Posted by Mitch Joel

There was a lively discussion last night over dinner here in Calgary. I met up with Doug Walker (World Rock Paper Scissors Society, Webwalker Blog, Shill Podcast) and the always awesome, Lisa Walker (Hill And Knowlton). We were discussing how...


The Google Effect Goes Mass Media

February 6, 2008 11:54 PM

Posted by Mitch Joel

Long-time followers of the Six Pixels of Separation Blog know about our tireless efforts to continually pound into and each and every Marketer's skull the importance of managing your brand online. Chris Anderson (author of The Long Tail and Editor...


My First Video Chat But I Need Someone To Chat With - Can You Take Part?

February 5, 2008 9:51 PM

Posted by Mitch Joel

In the midst of one of the craziest months we've had at Twist Image (and I mean that in the best possible way), Joseph Jaffe - author or Life After The 30-Second Spot and Join The Conversation and Blogger/Podcaster over...


Podcasting - You're Listening... You're Really, Really Listening

February 4, 2008 7:42 PM

Posted by Mitch Joel

By the looks of this news item from eMarketer: Heard The Latest About Podcasting? it seems like Consumer adoption to audio Podcasts is definitely on the rise. The news is based on the recently issued eMarketer report, Podcast Audience: Seeking...


SPOS #89 - Six Pixels Of Separation - The Twist Image Podcast - +1 (206) 666-6056 - Do You Really Think Bloggers Own The Brand?

February 3, 2008 7:57 AM

Posted by Mitch Joel

Welcome to episode #89 of Six Pixels Of Separation - The Twist Image Podcast. I got some good ranting going on here about whether or not Bloggers (and other Social Media types) really do own the brand? I think we...


Tales From The Fishbowl - The Top Four Shifts In Media

February 2, 2008 8:23 AM

Posted by Mitch Joel

Everybody has multiple customer service complaints. It's human nature to tell and share a story once you feel that you have been wronged. In a Social Media world - where sharing that story with the world is only a Blog...


Shill

January 30, 2008 11:28 PM

Posted by Mitch Joel

According to Wikipedia, "A shill is an associate of a person selling goods or services or a political group, who pretends no association to the seller/group and assumes the air of an enthusiastic customer. The intention of the shill is,...


SPOS #88 - Six Pixels Of Separation - The Twist Image Podcast - +1 (206) 666-6056 - Word Of Mouth Marketing

January 27, 2008 6:58 AM

Posted by Mitch Joel

Welcome to episode #88 of Six Pixels Of Separation - The Twist Image Podcast. I had an great time at the Shop.org Strategy And Innovation Forum in Orlando, Florida this week and you get to reap the benefits of it...


Retro-Blogging And Bad Internet Connectivity

January 23, 2008 7:48 AM

Posted by Mitch Joel

It was done with the best intent, but failed. Yesterday en route to the Shop.org Strategy And Innovation Forum in Orlando, Florida, I had two Blog postings (now viewable below) ready to go. When I checked into the hotel, there...


The One Thing You Should Never Do

January 22, 2008 11:55 PM

Posted by Mitch Joel

Okay, there must be more than one thing (I think we've all seen "those" Websites), but when it comes this Six Pixels of Separation Blog, my Podcast and my ever-pending first book, the one thing I will never do is...


PodCamp Toronto Is Just Around The Corner - February 23rd - 24th, 2008

January 21, 2008 11:28 PM

Posted by Mitch Joel

Have you attended an unconference yet? Do you even know what an unconference is? You should. The unconference movement has been picking up serious steam over the past two years and Toronto is about to get the second PodCamp Toronto....