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12 Ways To Move The Social Media Conversation Past The Converted

March 17, 2008 9:34 PM

Posted by Mitch Joel

If we're all trying to get more people to read Blogs and listen to Podcasts, but our core audience is fellow Bloggers and Podcasters, how do we ever get this content out to the mainstream and bust the echo chamber...


The Google Effect Goes Mass Media

February 6, 2008 11:54 PM

Posted by Mitch Joel

Long-time followers of the Six Pixels of Separation Blog know about our tireless efforts to continually pound into and each and every Marketer's skull the importance of managing your brand online. Chris Anderson (author of The Long Tail and Editor...


Tales From The Fishbowl - The Top Four Shifts In Media

February 2, 2008 8:23 AM

Posted by Mitch Joel

Everybody has multiple customer service complaints. It's human nature to tell and share a story once you feel that you have been wronged. In a Social Media world - where sharing that story with the world is only a Blog...