Entries tagged with “advertising”

Welcome to episode #102 of Six Pixels Of Separation - The Twist Image Podcast. This is an entire episode with Garr Reynolds who has the most-awesome Blog (and book of the same name), Presentation Zen. We discuss the power of...

"LiveNewsCameras.com brings together the resources of journalists around the world and makes live streaming video easy to find and use on your computer. As of today, there are nearly 150 channels of live streaming video here - that number is...

Welcome to episode #101 of Six Pixels Of Separation - The Twist Image Podcast. Another week, another conversation. We've got a new Greenfields Report and audio comments from Germany, Wisconsin, Arkansas and more. We dive deep into the struggle Government...

Just a blip in the history of the world. Didn't really mean much of anything, and was only the first generation of Marketing, Advertising and Communications. Think about that. Marketing, Advertising and Communications had really not changed all that much...

Welcome to episode #100 of Six Pixels Of Separation - The Twist Image Podcast. While it's exciting to be hitting episode #100, I think we'll all benefit from the incredible surprise conversation that takes place within this MP3 file. There...

Welcome to episode #99 of Six Pixels Of Separation - The Twist Image Podcast. My conversation with Brett Hurt from Bazaarvoice could well provide some of the most fascinating insights into Consumers, and how they buy online that I have...

Welcome to episode #98 of Six Pixels Of Separation - The Twist Image Podcast. After spending the week at emetrics in Toronto and then a couple of days with Bryan Eisenberg and Avinash Kaushik, I think you'll hear plenty of...

This is no April Fool's joke. Both Joseph Jaffe (author of Life After The 30-Second Spot and Join The Conversation, plus Blogger and Podcaster over at Jaffe Juice) and I will be speaking at the ACA - Association of Canadian...

Traditional Marketers sit and stare at the changes taking place in the Marketing world. Here's the raw truth: they think it's just a fad. There's no doubt about it. If Marketers really believed that Social Media and Web 2.0 is...

Welcome to episode #97 of Six Pixels Of Separation - The Twist Image Podcast. After a wild few days in Vancouver doing my full-day seminar on Social Media Marketing for IAB Canada, I am back and discussing everything from why...

Welcome to episode #96 of Six Pixels Of Separation - The Twist Image Podcast. There a little flub at the beginning of the recording. I hit the pause button and didn't unpause (it's an ugly story, and you don't want...

Welcome to episode #95 of Six Pixels Of Separation - The Twist Image Podcast. Whoops! I totally screwed up the intro and said, "welcome to episode #85" - I have no idea what I was thinking. Actually, that's not true...

I've been kicking around this mantra for a long while: "you need to earn the right to get your Consumers out of lurker mode." Lurker mode is a not-so-creepy thing in the Digital world. It simply means someone who is...

Welcome to episode #94 of Six Pixels Of Separation - The Twist Image Podcast. The bottom line is that I am still trying to recover from everything that went down in the past two weeks. From sharing the stage with...

In the past few days, I've given a lot of public speeches on the Digital Marketing landscape to some varied audiences (including university students, government and big business). I'm continually amazed by how new all of these channels are to...

Welcome to episode #93 of Six Pixels Of Separation - The Twist Image Podcast. From 35,000 feet in the air, here's my first PlaneCast (hat tip to Joseph Jaffe). It was a crazy week from performing on stage at the...

Yves Behar is a world-leading designer. At TED, he's talking during the How Do We Create? session (this year,the TED Conference is based around the theme of "Big Questions"). In discussing his design process, where he thinks creativity comes from,...

Fact: if people can figure out a way to make more money, they will. And, it doesn't matter if it's online, offline or otherwise. Bloggers love to engage in flame wars, and why should Bloggers who have a focus on...

Welcome to episode #92 of Six Pixels Of Separation - The Twist Image Podcast. Whoa. I really thought this was going to be a quick fifteen-minute episode, but it turned into one very long rant about how technology is actually...

According to Wikiquote, the saying, "common sense is not so common" is attributed to the French Writer and Philosopher, François-Marie Arouet (also known as Voltaire). I find myself thinking about that quote a lot lately. I also catch myself picking...

Welcome to episode #91 of Six Pixels Of Separation - The Twist Image Podcast. This episode hit me like a ton of bricks. Lots of great conversation points and all sorts of insightful audio comments. Without hesitation, this one could...

How are your New Year's resolutions coming along? We tend to talk about those a lot all through January, and then never mention them again from February on (I think we all know why). The main resolution I made was...

Welcome to episode #90 of Six Pixels Of Separation - The Twist Image Podcast. I had the distinct please of finally meeting Jim Sterne in person. He was in town to give a keynote for the Web Analytics Association and...

With all of the excitement surrounding online social networks like Facebook, MySpace and Bebo, a couple of chinks in the armour are already appearing. Most recently, Mark Zuckerberg appeared on 60 Minutes and said that advertising is the main revenue...

Welcome to episode #89 of Six Pixels Of Separation - The Twist Image Podcast. I got some good ranting going on here about whether or not Bloggers (and other Social Media types) really do own the brand? I think we...

There are still grumblings about Facebook and their Beacon mess. What were they thinking? Did they actually believe that people would enjoy having everything they did tracked and then broadcast to their network? What about their recent foray into Social...

Welcome to episode #88 of Six Pixels Of Separation - The Twist Image Podcast. I had an great time at the Shop.org Strategy And Innovation Forum in Orlando, Florida this week and you get to reap the benefits of it...

In another step to making itself self-aware, Google announced this week that it has spent the past year working with Publicis on "the sharing of proprietary technical knowledge, as well as insights about advertising and media planning and buying, and...

While attending the Shop.org Strategy And Innovation Forum in Orlando today, I had the pleasure of presenting on the topic of Social Shopping with Carrie Johnson from Forrester Research. We each did a twenty-minute presentation with about fifteen minutes of...

Welcome to episode #87 of Six Pixels Of Separation - The Twist Image Podcast. Lots of thoughts on how to get better at presenting (based on reading the excellent book, Presentation Zen). There's also some thoughts about what you can...

This Social Media - Web 2.0 world we've all come to embrace might well be causing some serious business issues that all of us will have to face in the coming years. While there is no economic proof of this,...

Welcome to episode #86 of Six Pixels Of Separation - The Twist Image Podcast. As part of moving into the New Year and taking the show to the next level, I've started trying some different stuff - different ways to...

Google continues to grow. For the month of December 2007, Hitwise ranks the percentages of all U.S. searches as follows: 1. Google - 65.98%. 2. Yahoo - 20.88%. 3. MSN - 7.04%. 4. Ask - 4.4%. It seems a little...

Welcome to episode #85 of Six Pixels Of Separation - The Twist Image Podcast. Welcome to the first episode of 2008. While I grapple with a cold, we still lay the smack down on topics like mobile news readers, more...

Welcome to episode #84 of Six Pixels Of Separation - The Twist Image Podcast. I had a total blast on the last episode and now we're back to our regularly scheduled content of trying to figure out how Marketing and...

Welcome to episode #83 of Six Pixels Of Separation - The Twist Image Podcast. There is no doubt that this is now, officially, my favourite Podcast of the year. I get to turn this show over to you - the...

Welcome to episode #82 of Six Pixels Of Separation - The Twist Image Podcast. Once again, we hear from different voices from all over the place on topics ranging from privacy in online social networks to a discussion on trackbacks...

In a recent episode of my Podcast, Six Pixels of Separation - The Twist Image Podcast, I blurted out something. It was unintentional, but got a lot of attention... and it got me thinking. I was talking about the power...

Welcome to episode #81 of Six Pixels Of Separation - The Twist Image Podcast. In this episode we have voices from all over the world. We've got Ireland, Singapore, the United States, Canada and more. The topics range from Blog...

Welcome to episode #80 of Six Pixels Of Separation - The Twist Image Podcast. I was worried I was falling into a rhythm of playing a couple of audio comments and then relying on an interview to make each episode...

Welcome to episode #79 of Six Pixels Of Separation - The Twist Image Podcast. It seems like I've had a flurry of great conversations with the who's who of the Digital Marketing landscape, and this week is no exception. I...

Welcome to episode #78 of Six Pixels Of Separation - The Twist Image Podcast. This week there is an incredible conversation with Avinash Kaushik from Google all about online marketing, web analytics, the fluid web, widgets and more live from...

Welcome to episode #77 of Six Pixels Of Separation - The Twist Image Podcast. There is a great conversation with Jared Spool from User Interface Engineering that happened at PodCamp Boston 2. Along with that we've got a brand new...

Welcome to episode #76 of Six Pixels Of Separation - The Twist Image Podcast. There has been a ton of buzz about David Maister showing up (and presenting) at PodCamp Boston 2. I took the opportunity to sit down with...