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When GM Shifts 1.5 Billion From Traditional Advertising To Digital Marketing...

March 20, 2008 11:54 PM

Posted by Mitch Joel

Does it mean that General Motors is trying to get more bang for their advertising buck in a time of recession, or that the Advertising and Marketing world better really perk up and pay attention, because GM is the third...


My First Video Chat But I Need Someone To Chat With - Can You Take Part?

February 5, 2008 9:51 PM

Posted by Mitch Joel

In the midst of one of the craziest months we've had at Twist Image (and I mean that in the best possible way), Joseph Jaffe - author or Life After The 30-Second Spot and Join The Conversation and Blogger/Podcaster over...


A Comment On Comments On Blogs

December 5, 2007 9:07 PM

Posted by Mitch Joel

The concept of whether or not a Blogger should allow comments on a Blog is one of the oldest in Social Media. In the interest of full disclosure, it took years (literally) until I opened up the comments on this...


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