Episode #237 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to.
Without a doubt one of the most commonly asked questions I get asked in both boardrooms and on stages all over the world is: "can Social Media work for the B2B industry?" I feel so strongly that it can, that I considered writing my second book on that, exact, topic, but Paul Gillin and Eric Schwartzman beat me to the punch. This week mark's the launch of their book,Social Marketing To The Business Cutomer - Listen to Your B2B Market, Generate Major Account Leads, and Build Client Relationships. Both Gillin and Schwartzman are Digital Marketing professionals and veterans (you can see their credentials in the show notes), so this audio Podcast was a real treat to conduct. If you ever wondered about how B2B can best be used with Social Media for Marketing success, your questions will now be answered. Enjoy the conversation...
You can grab the latest episode of Six Pixels of Separation here (or feel free to subscribe via iTunes): Six Pixels of Separation - The Twist Image Podcast #237.